Center for Coalfield Justice

Communications

• Assist with daily communications tasks and lead the development and implementation of our digital strategy, including social media, graphics, videos, and other digital media.
• Help to develop and maintain CCJ’s brand through digital/visual media.
• Develop digital strategies related to all ongoing campaigns and issue areas.
• Manage our social media platforms, including a content calendar and development of toolkits.
• Create interactive content and engage with people on social media.
• Create paid advertisements on social media and Google to drive views and clicks.
• Track and analyze activity on social media in order to optimize interactions and visibility.
• Help maintain and manage online activist toolsets and data systems using EveryAction.
• Assist with tracking engagements and maintaining CRM database.
• Help draft and edit targeted emails, phonebanking scripts, and peer-to-peer text messages to mobilize supporters.
• Design and drive strategy for outreach materials and update them as needed to inform and persuade key audiences and promote CCJ’s visual brand.
• Make graphics, pictures, and videos.
• Develop tabling materials, with support from team members.
• Gather pictures and videos, and organize in Google Drive.
• Draft and publish monthly member newsletter.
• Track and analyze engagement on emails to inform our messaging and frequency.
• Help produce concise and effective press materials, including releases, advisories, Op-Eds, and letters to the editor with the opportunity to pitch stories to reporters, editors, bloggers, and other newsmakers.
• Monitor media, summarize coverage relevant to CCJ, and identify opportunities that align with CCJ’s goals.
• Represent CCJ in allied Comms spaces.
• Provide support to other staff and volunteers as needed.

Communications and Digital Strategist