Senior Internal Search Analyst – E-Commerce

CEA

Senior Analyst in Internal Search and SEO at C&A responsible for optimizing e-commerce product discovery and managing internal search tools. Collaborate with multiple teams to analyze user behavior and improve results.

Posted 7/20/2026full-timeBarueri • 🇧🇷 BrazilSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Internal Search and SEO analysis, leveraging data-driven insights to enhance e-commerce product discovery and customer experience. Proficient in utilizing advanced analytics tools and methodologies to optimize search performance and conversion metrics.

Highest-signal resume keywords

Internal Search ManagementSEO AnalysisData Visualization (Power BI, Looker Studio)E-commerce Metrics AnalysisA/B Testing and Experimentation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Analytical SkillsE-commerce MetricsWeb Analytics (GA4)CRO (Conversion Rate Optimization)SQLPythonExploratory Data AnalysisSearch Intent AnalysisProduct Curation StrategiesSearch Behavior Analysis

Soft Skills

AutonomousProactiveStrategic ThinkingCollaboration

Tools & Technologies

AlgoliaVTEX Intelligent SearchElasticDynamic YieldPower BILooker StudioBigQuery

Certifications & Qualifications

Bachelor’s Degree

Industry Keywords

E-commerceDigital ProductFashion RetailCustomer ExperienceSearch Optimization

Tech Stack

Tools & technologies

BigQueryPythonSQL

About the role

Key responsibilities & impact

We are looking for a Senior Internal Search and SEO Analyst to work strategically and operationally on evolving the product discovery experience in our e-commerce.
This person will be responsible for the management, analysis, and continuous optimization of Internal Search, focusing on result relevance, customer experience, and business performance. They will work with tools such as Algolia, VTEX Intelligent Search, Elastic, and Dynamic Yield, and will contribute to the SEO effort through analysis of search intent and behavior.
We seek an analytical, strategic, and hands-on profile capable of turning data and consumer behavior into concrete actions to improve the e-commerce experience and results.
Responsibilities include owning the strategy, operation, and continuous evolution of Internal Search, monitoring key metrics and optimization opportunities;
Operate and optimize search and discovery solutions by configuring terms, synonyms, rules, redirects, filters, boosts, and relevance adjustments;
Develop ranking, sorting, and product curation strategies that connect relevance, consumer behavior, commercial strategy, campaigns, and seasonality;
Analyze search trends and behavior, including top search terms, searches with no results, low conversion, refinements, abandonment, and assortment opportunities;
Build and monitor reports and dashboards with key search journey metrics such as usage, effectiveness, CTR, conversion, and influenced revenue;
Formulate hypotheses and oversee A/B tests and experiments related to relevance, sorting, showcases, personalization, and new features;
Turn data and analyses into actionable insights and recommendations, proposing initiatives to improve search experience and performance;
Support the SEO team by contributing analyses of search intent, trends, categorization, naming conventions, and opportunities for content and organic discovery;
Collaborate with Product, Engineering, BI, SEO, Commercial, Merchandising, CRM, UX, Content, and Marketplace teams.

Requirements

What you’ll need

Bachelor’s degree (completed);
Strong analytical skills and knowledge of e-commerce metrics and the conversion funnel;
Advanced Excel and experience with Power BI, Looker Studio, or other data visualization tools;
Knowledge of Web Analytics, especially GA4;
Basic SEO knowledge, including search intent, keywords, categorization, and information architecture;
Autonomous, proactive profile with the ability to turn analyses into business actions and recommendations.
**Differentials**
Experience with Internal Search, e-commerce, digital product, CRO, SEO, BI, or related areas;
Experience with Algolia, VTEX Intelligent Search, Elastic, Dynamic Yield, or other search, personalization, and recommendation platforms;
Experience with CRO, UX, A/B testing, and experimentation;
Knowledge of BigQuery, SQL, Python, or exploratory data analysis;
Experience in fashion retail or large-scale e-commerce.

Benefits

Comp & perks

Medical and Dental Assistance (Primary and Dependents)
Dr. C&A – Telemedicine and Teletherapy
Annual bonus
Parking or Transportation Voucher (Work location: Alphaville – Barueri/SP)
Birthday Off — one day off during your birthday month
Flexible working hours
On-site cafeteria
Flexible Meal Benefit (Meal Allowance and/or Food Voucher)
Totalpass
Semiannual vacation
Discount on purchases at C&A stores and on the e-commerce site.