Marketing Manager
CDW
full-time
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteJob Level
Junior
About the role
- Own the end-to-end marketing strategy for Microsoft and selected silicon partners.
- Build integrated go-to-market plans aligned to CDW’s Modern Workspace and AI priorities.
- Translate Microsoft launches, incentives, and strategic plays into impactful CDW marketing initiatives.
- Act as the primary marketing contact for Microsoft, managing senior relationships across both organisations.
- Co-create and deliver joint, bi-annual campaigns that drive measurable growth.
- Manage alignment and value creation with silicon partners such as Intel.
- Lead multi-channel campaign development across digital, events, content and partner-led activities.
- Use market insights and customer trends to ensure campaigns are relevant and differentiated.
- Collaborate with sales, product, partner teams and agencies to ensure seamless execution.
- Own substantial marketing budgets (MDF and co-investment).
- Ensure commercial discipline, ROI tracking and performance reporting.
- Measure and communicate pipeline contribution and revenue impact.
- Support the development of CDW’s Modern Workspace and AI value proposition.
- Identify growth opportunities using ecosystem expertise and market insight.
- Align marketing initiatives with sales priorities and provide clear campaign narratives.
Requirements
- Strong understanding of the Microsoft ecosystem (Modern Workspace, Windows, Surface, CSP, AI solutions).
- Proven experience managing Microsoft or major vendor relationships within the IT channel.
- Demonstrated success delivering co-marketing programmes with global technology vendors.
- Strong commercial acumen and experience managing significant marketing budgets and ROI reporting.
- Strategic thinker with hands-on execution capability.
- (Desirable) Experience with silicon partners (Intel, AMD, Qualcomm), B2B technology marketing, or digital workplace/AI initiatives.
- Highly collaborative and able to influence across internal and external stakeholders.
- Data-driven, insight-led, and focused on outcomes.
- Confident communicator comfortable engaging senior leadership.
- Organised, resilient, and able to manage multiple priorities in a fast-paced environment.
Benefits
- Health insurance
- 401(k) matching
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategygo-to-market planscampaign developmentROI trackingperformance reportingco-marketing programmesbudget managementdata-driven decision makinginsight-led marketingstrategic planning
Soft skills
collaborationinfluencecommunicationorganisational skillsresiliencestrategic thinkinghands-on executionability to manage prioritiesrelationship managementcustomer focus