Marketing Campaign Lead, AI
CDW
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $68,000 - $97,200 per year
Job Level
Senior
About the role
- Develop and execute multi-channel marketing campaigns aligned to key solutions, verticals, or personas
- Collaborate with performance marketing, ITS/DV, and field teams to define campaign goals, messaging, and target audiences
- Manage campaign calendars, timelines, and project plans to ensure on-time execution and coordination across teams
- Partner with digital, content, and creative teams to produce compelling assets across email, web, social, paid media, and events
- Monitor and analyze campaign performance metrics (MQLs, pipeline, conversion rates, ROI), and make data-driven optimizations
- Own campaign reporting and stakeholder communication, including performance recaps and insights
- Support the integration of campaigns into ABM and sales enablement programs when applicable
- Manage budgets, vendor relationships, and internal resources related to campaign delivery
Requirements
- Bachelors degree and 3+ years of experience in B2B marketing
- OR 7+ years of experience in B2B marketing
- Proven success managing integrated marketing campaigns that drive measurable outcomes
- Strong project management and organizational skills
- Experience working with marketing automation (e.g., Marketo), CRM (e.g., Salesforce), and analytics tools
- Excellent written and verbal communication skills
- Data-driven mindset with the ability to translate metrics into actionable insights
- Collaborative and flexible team player who thrives in a fast-paced environment
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingintegrated marketing campaignscampaign performance metricsdata-driven optimizationsproject management
Soft skills
organizational skillswritten communicationverbal communicationcollaborativeflexibleteam playerdata-driven mindset
Certifications
Bachelor's degree