CBIZ

Senior Marketing Manager

CBIZ

full-time

Posted on:

Location Type: Hybrid

Location: Kansas City • Kansas • Montana • United States

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Job Level

Senior

About the role

  • Build and execute a marketing and communications plan aligned to regional priorities and enterprise campaigns.
  • Support annual planning and budgeting; prioritize initiatives with local and industry leadership.
  • Lead integrated campaigns across email, web, social, and paid channels; ensure consistent messaging and brand standards.
  • Plan and manage seminars, conferences/tradeshows, sponsorships, and CBIZ‑hosted events end‑to‑end (logistics, vendors, run‑of‑show).
  • Coordinate pre/post‑event outreach and follow‑up.
  • Track, measure, and communicate performance (pipeline, engagement, leads, wins); use insights to refine plans.
  • Partner across services, regions, and industries to align priorities and share best practices.
  • Serve as liaison between office/industry teams and the broader marketing organization.
  • Build strong relationships with internal leaders and external partners; gather feedback to improve programs.
  • Provide direction to junior team members and cross‑functional contributors; foster a collaborative, results‑driven culture.

Requirements

  • Bachelor's degree
  • 7 years experience in public accounting or related field
  • 5 years supervisory
  • Must have and preserve required licenses
  • Ability to manage deadlines, work on multiple assignments and prioritize each assignment as necessary
  • Demonstrated ability to communicate verbally and in writing throughout all levels of organization, both internally and externally
  • Proficient use of applicable technology
  • Must be able to travel based on business needs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing plan executioncommunications plan executioncampaign managementevent planningperformance trackingbudgetinglead generationdata analysisvendor managementlogistics management
Soft Skills
leadershipcommunicationrelationship buildingcollaborationprioritizationtime managementfeedback gatheringresults-driven mindsetteam directionorganizational skills
Certifications
Bachelor's degreerequired licenses