CatFace

Director of Merchandising

CatFace

full-time

Posted on:

Location Type: Office

Location: Austin • Texas • 🇺🇸 United States

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Salary

💰 $120,000 - $130,000 per year

Job Level

Lead

About the role

  • Own and evolve the end-to-end merchandise strategy with a primary focus on toys, plush, collectibles, apparel, and accessories that reflect our IP and delight our audience.
  • Lead all stages of product development—from concept and design to manufacturing, logistics, and sales.
  • Collaborate with creative, animation, and production teams to ensure merchandise aligns with brand narratives and content arcs.
  • Identify and capitalize on trends in the toy and youth consumer product markets, leveraging insights to inform product design and timing.
  • Manage vendor and licensing partner relationships to ensure innovation, product quality, safety standards, and timely delivery.
  • Oversee marketing and promotional efforts for merchandise, including product launches, campaigns, and fan engagement initiatives.
  • Align merchandise strategies with company goals, working closely with executive leadership.
  • Recruit, grow, and lead a high-performing merchandise and product development team.

Requirements

  • 5+ years of experience leading product development in the toy, collectibles, or children’s merchandise industry.
  • A strong track record of translating entertainment IP into successful physical products, especially in kid-focused markets.
  • Expertise in the full toy product lifecycle—from ideation to shelf.
  • Excellent vendor management and sourcing experience, including overseas manufacturing.
  • Strong strategic planning and leadership skills, with the ability to align product strategy to content and brand goals.
  • Creative thinker with a commercial mindset—able to spot trends, identify audience wants, and bring innovative products to life.
  • Strong understanding of merchandising for digital-first brands or creators.
  • Bachelor's degree required, advanced degree a plus.
Benefits
  • Excellent Medical, Dental and Vision health benefits
  • 401(k) contribution
  • Flexible time off
  • Lunch, snacks and drinks provided in the office
  • Pets in the office once a month
  • Onsite fitness center
  • Learning Stipend
  • Relocation assistance for those coming from outside Austin.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product developmentvendor managementsourcingmerchandisingstrategic planningtrend analysisproduct lifecycle managementmarketingpromotional campaignssafety standards
Soft skills
leadershipcreative thinkingcommercial mindsetcollaborationteam managementcommunicationinnovationstrategic alignmentaudience insightproblem-solving
Certifications
Bachelor's degreeadvanced degree