Marketing Communications Consultant

Caterpillar Inc.

Marketing Communications Consultant at Caterpillar shaping regional marketing communications. Collaborating across business units to drive customer engagement and integrated campaigns.

Posted 5/22/2026full-timePeoria • Illinois, North Carolina • 🇺🇸 United StatesMid-LevelSenior💰 $112,710 - $169,060 per yearWebsite

About the role

Key responsibilities & impact

Turn business objectives into integrated marketing communications plans
Develop and execute omnichannel campaigns across paid and non-paid tactics
Monitor performance, analyze results, and recommend optimizations
Partner cross-functionally with sales, product and aftermarket teams
Lead content and creative development

Requirements

What you’ll need

Strong relationship management skills
Experience contributing to collaborative processes
Creativity and ability to challenge conventional approaches
Ability to work cross-functionally
Proven ability to anticipate what customers need
Experience using marketing automation and analytics tools
Familiarity with Caterpillar products and services and/or dealer network experience
Solid knowledge of promotional and marketing communication techniques
Experience managing paid digital media strategies and optimization across channels

Benefits

Comp & perks

Medical, dental, and vision benefits*
Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing communicationsomnichannel campaignsperformance analysismarketing automationanalytics toolspaid digital media strategiesoptimization techniques

Soft Skills

relationship managementcollaborative processescreativitycross-functional teamworkcustomer anticipation