Develop a unified Go to Market approach for Wear products and Maintenance products
Create clear, tailored set of offerings for target customer segments
Act as the go to market and strategy connector across Wear (Undercarriage and GET), Maintenance (Hose and Couplings, Filters and Fluids, Seals, Tubes, Hardware, Electronics, Self Service Options, Repairs), Services Development and Dealer enablement
Lead positioning, messaging, and readiness for global and regional audiences
Translate customer needs, data, and field feedback into actionable programs and tools
Supports alignment across Sales, Marketing, Digital, and Product teams
Leads data and insights projects to drive go to market & sales execution
Partner with project management team members on key portfolio projects

Requirements

Experience in sales and go to market strategy
Previous experience working with customers and dealers
Industry product experience or marketing communications experience
Bachelor's degree in Business, Marketing, or Engineering

Benefits

Medical, dental, and vision benefits*
Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement
* These benefits also apply to part-time employees

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

go to market strategysales executiondata analysismarketing communicationscustomer segmentationproduct positioningmessaging developmentprogram developmentproject management

Soft Skills

leadershipcommunicationcollaborationstrategic thinkingcustomer focus

Certifications

Bachelor's degree in BusinessBachelor's degree in MarketingBachelor's degree in Engineering