
On Site Marketing Manager
Caterpillar Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Colorado • Illinois • United States
Visit company websiteExplore more
Salary
💰 $147,760 - $240,110 per year
About the role
- Shape and drive Caterpillar’s On Site Marketing strategy while leading a team of product managers and specialists
- Define and own the product vision and roadmap for HCL CMC and Uniform DXP capabilities ensuring product initiatives align with business objectives, customer needs, and market trends
- Partner with engineering, UX, marketing, and business teams to deliver high quality solutions
- Leverage HCL Commerce, Feed Manager, Hightouch, CMC and Uniform DXP expertise to guide and support scalable content modeling
- Adopt a customer-centric approach by gathering and analyzing customer feedback and usage data
- Set clear objectives, monitor team and product KPIs, and ensure accountability for results.
Requirements
- Minimum of two years leading an eCommerce function
- Knowledge of eCommerce Content Management tools and Digital Experience Platforms
- Experience managing projects using Agile software tools such as Microsoft Azure DevOps, JIRA, Aha
- Product Owner certification (CSPO from Scrum Alliance)
- Experience working with onshore/offshore team model
- Strong accountability, teamwork, interpersonal, and communication skills
- Knowledge of SDLC and demonstrated experience employing SDLC in aspects of the project management process
- Bachelor’s degree in computer science, information systems, digital marketing, communications, engineering, or related field, or equivalent working experience
- Experience as a product manager and extensive experience in an eCommerce management system role
- Hands-on experience with Uniform DXP, highly desirable; experience with headless architecture, HCL CMC and promotional engines
- Experience with website analytics tools such as Google Analytics, Google Tag Manager
- Experience with Feed Manager and shopping channels such as Google, Bing, Facebook marketplace
Benefits
- 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
eCommerce managementAgile project managementSDLCUniform DXPHCL CMCheadless architecturewebsite analyticscontent modelingproduct managementdigital marketing
Soft Skills
accountabilityteamworkinterpersonal skillscommunication skills
Certifications
Product Owner certificationCSPO