
Influencer Marketing Manager
Catena
full-time
Posted on:
Location Type: Remote
Location: Philippines
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Tech Stack
About the role
- Own and grow the creator affiliate program end-to-end.
- Recruit, onboard, and activate creators across all tiers.
- Design commission structures, tiered incentives, and seeding strategies.
- Manage landing pages, tracking, and payout workflows.
- Iterate program structure to maximize engagement and revenue.
- Build and manage AI-powered outreach systems for creator recruitment.
- Maintain brand voice and personal connection across communications.
- Handle all creator communications: inquiries, negotiations, onboarding, and relationship management.
- Develop outreach templates, sequences, and automation workflows balancing efficiency and warmth.
- Manage relationships with JoinBrands, Insense, and similar platforms.
- Brief, launch, and oversee campaigns with external partners.
- Ensure content quality, brand alignment, and timely delivery.
- Evaluate and onboard new platforms as needed.
- Partner with performance marketing to identify content for whitelisting and Spark Ads.
- Ensure usage rights, creator permissions, and platform compliance.
- Contribute to creative strategy by analyzing top-performing content formats and hooks.
- Monitor program KPIs: activations, engagement, affiliate revenue, CPA, ROAS.
- Use data to refine creator selection, outreach strategy, content briefs, and incentives.
- Build reporting workflows and present updates to leadership.
Requirements
- 3–5+ years of hands-on influencer marketing experience with measurable outcomes.
- Proven success managing affiliate or ambassador programs.
- Deep knowledge of Instagram, TikTok, and YouTube ecosystems.
- Experience with whitelisting, Spark Ads, and paid content amplification.
- Excellent interpersonal, communication, and relationship-building skills.
- Strong organizational skills managing multiple campaigns simultaneously.
- Data-driven mindset with experience tracking KPIs and program performance.
- High-agency, proactive, and ambitious.
- Experience with TikTok Shop and running affiliate marketing on TikTok Shop
- Hands-on experience with Superfiliate.
- Background in health, wellness, fitness, or CPG.
- Experience coordinating with external agencies or managed-service platforms.
- Existing personal network of creators/influencers.
- Familiarity with AI-powered outreach and automation tools.
Benefits
- Competitive Salary: Based on experience and skills
- Remote Work: Fully remote—work from anywhere
- Performance Bonus: Based on data accuracy, reporting timeliness, and overall sales efficiency
- Team Incentives: Recognition for maintaining 100% CRM hygiene and on-time reporting
- Generous PTO: In accordance with company policy
- Health Coverage for PH-based talents: HMO coverage after 3 months for full-time employees
- Direct Mentorship: Guidance from international industry experts
- Learning & Development: Ongoing access to resources for professional growth
- Global Networking: Connect with professionals worldwide
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingaffiliate marketingcampaign managementKPI trackingdata analysiswhitelistingSpark Adscontent amplificationautomation workflowscreator recruitment
Soft Skills
interpersonal skillscommunication skillsrelationship managementorganizational skillsdata-driven mindsetproactiveambitiouscreativitynegotiation skillsteam collaboration