
Personal Brand Content Writer, Marketing & Communication
Catena
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇵🇭 Philippines
Visit company websiteJob Level
Mid-LevelSenior
About the role
- - Work Arrangement:** Fully Remote – (with required time zone overlap)
- - Role exists to grow and scale the personal brand of a company founder across Twitter and LinkedIn through consistent, high-impact written content.
- - Translate ideas, insights, and industry commentary into engaging social posts that build trust, credibility, and audience engagement.
- - Write high-performing tweets and LinkedIn posts on a consistent cadence.
- - Develop longer-form, newsletter-style content when required.
- - Review performance metrics to refine hooks, structure, and messaging.
Requirements
- - Proven experience as a copywriter or content writer for social platforms
- - Exceptional written English with strong storytelling ability
- - Deep familiarity with Twitter and LinkedIn content formats
- - Ability to independently research, structure, and execute content ideas
- - Strong understanding of digital marketing fundamentals
- - **Nice-to-Haves (Preferred)**
- - Experience writing for founders or personal brands
- - Background in startups, technology, or SaaS environments
- - Newsletter or long-form content writing experience
- - Demonstrated ability to write with humor and personality
- - **Tools Proficiency****Must-Haves (Required):**
- - Google Docs
- - Notion
- **Nice-to-Haves (Preferred):**
- - Social media analytics tools
- - Social scheduling tools
- - Newsletter platforms
Benefits
- - **Competitive Salary:** Based on experience and skills
- - **Remote Work:** Fully remote—work from anywhere
- - ** Performance Bonus:** Based on data accuracy, reporting timeliness, and overall sales efficiency
- - ** Team Incentives:** Recognition for maintaining 100% CRM hygiene and on-time reporting
- - ** Generous PTO:** In accordance with company policy
- - ** Health Coverage for PH-based talents:** HMO coverage after 3 months for full-time employees
- - **Direct Mentorship:** Guidance from international industry experts
- - **Learning & Development:** Ongoing access to resources for professional growth
- - **Global Networking:** Connect with professionals worldwide
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
copywritingcontent writingstorytellingdigital marketingsocial media content creationlong-form content writingresearchcontent structuringaudience engagementperformance metrics analysis
Soft skills
independent researchcreativityhumorpersonalitycommunication