Catena

Digital Marketing Manager

Catena

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇵🇭 Philippines

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Job Level

Junior

About the role

  • Manage and optimize paid campaigns across Google Ads, Meta, TikTok, and other platforms
  • Develop targeting strategies, audience segmentation, and testing frameworks
  • Monitor KPIs including ROAS, CPA, CTR, and conversion rates
  • Scale winning campaigns while maintaining efficiency
  • Manage budgets, bidding strategies, and campaign pacing
  • Develop digital marketing strategies aligned with growth objectives
  • Plan and execute multi-channel campaigns end to end
  • Coordinate creative assets, timelines, and workflows
  • Test new channels, platforms, and campaign approaches
  • Partner with founders or marketing leaders on strategic initiatives
  • Execute email campaigns, newsletters, and automated flows
  • Build and optimize funnels for acquisition, retention, and re-engagement
  • Segment audiences and personalize messaging
  • A/B test subject lines, copy, CTAs, and timing
  • Integrate email with broader marketing workflows
  • Track performance across channels using analytics platforms
  • Analyze funnels, attribution, and customer journeys
  • Build reports and dashboards for stakeholders
  • Identify optimization opportunities and growth insights
  • Inform budget allocation through data-driven decisions
  • Oversee content distribution across digital channels
  • Maintain social calendars and publishing workflows
  • Review content for brand consistency and quality
  • Optimize repurposing workflows across platforms
  • Track engagement metrics and iterate strategy
  • Maintain marketing tools, automation, and workflows
  • Support AI-powered marketing processes
  • Document SOPs and best practices
  • Identify opportunities to improve efficiency through tooling

Requirements

  • 1–3+ years of experience in digital, performance, or growth marketing
  • Proven experience managing paid media campaigns with measurable results
  • Strong understanding of funnels, attribution, and optimization
  • Experience across multiple digital channels (paid, email, analytics)
  • Data-driven mindset with strong analytical skills
  • Excellent English communication skills
  • Ability to work independently in a remote environment
  • E-commerce, DTC, or marketplace marketing experience
  • Influencer or creator marketing exposure
  • SEO or CRO fundamentals
  • Experience managing agencies or junior marketers
  • Familiarity with international or multi-market campaigns
Benefits
  • Competitive Salary: Based on experience and skills
  • Remote Work: Fully remote — work from anywhere
  • Generous PTO: In accordance with company policy
  • Direct Mentorship: Access to global industry leaders
  • Learning & Development: Continuous growth resources
  • Global Networking: Work with international teams
  • Health Coverage (Philippines only): HMO after 3 months (full-time)

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Google AdsMetaTikTokKPI monitoringROASCPACTRA/B testingfunnel optimizationdata analysis
Soft skills
analytical skillscommunication skillsindependencecollaborationstrategic thinkingcreativityproblem-solvingtime managementattention to detailadaptability