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Tech Stack
Tools & technologiesERP
About the role
Key responsibilities & impact- Leverage your product marketing expertise to understand the needs of the audit and accounting industry and craft messaging and positioning strategies that effectively communicate the value of Caseware's solutions.
- Develop messaging that addresses industry pain points and highlights key product features and benefits. Engage directly with clients through customer engagement initiatives and support activities to strengthen relationships and gather market insights.
- Partner closely with cross-functional teams, including Sales, Product, and Marketing, to align product messaging with customer needs and ensure cohesive go-to-market strategies.
- Lead content development and market positioning initiatives across Caseware's product portfolio. Serve as a subject matter expert in presentations, marketing materials, and promotional activities.
- Represent Caseware confidently at conferences, webinars, customer meetings, and industry events, communicating product value propositions and industry insights clearly and effectively.
Requirements
What you’ll need- 3–5 years of experience in Audit & Assurance, with a strong understanding of audit standards, methodologies, and processes, at a minimum of the Senior Audit Associate or Audit Manager level.
- A minimum of 5 years of experience in product marketing or a related marketing role within a B2B SaaS organization. Candidates with backgrounds in product management, demand generation, growth marketing, or similar functions focused on audit, accounting, or ERP software are encouraged to apply.
- Proven ability to translate technical product details into clear, customer-focused messaging.
- Demonstrated experience working cross-functionally with Product, Sales, and Marketing teams.
- Strong written and verbal communication skills, with the ability to engage diverse audiences.
- Experience building, mentoring, and developing Product Marketing talent, ideally within a global organization.
- Comfortable and confident evaluating, utilizing, and building AI-enabled solutions to support Product Marketing programs.
Benefits
Comp & perks- Innovation is at our core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solutions.
- We are committed to a collaborative culture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive team.
- Work-life balance is important to us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life balance.
- We offer competitive compensation, including a competitive salary and comprehensive benefits such as health insurance and retirement plans.
- We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their success.
- Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career growth.
- We embrace global opportunities. Work on international projects and collaborate with a diverse, global team.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingaudit standardsaudit methodologiesB2B SaaSproduct managementdemand generationgrowth marketingAI-enabled solutionscustomer-focused messagingcontent development
Soft Skills
communication skillscross-functional collaborationrelationship buildingmentoringpresentation skillsmarket insights gatheringcustomer engagementstrategic thinkingteam leadershipadaptability