Solution Marketing Manager

Casechek

Senior Solution Marketing Manager at Casechek defining solution positioning and value proposition. Leading the commercialization strategy for surgical supply chain solutions with a focus on healthcare.

Posted 6/13/2026full-time🇺🇸 United StatesMid-LevelSenior💰 $130,000 - $160,000 per yearWebsite

About the role

Key responsibilities & impact

Own the positioning and messaging architecture for Casechek's solutions, ensuring a consistent, differentiated narrative across the buyer journey.
Develop and maintain messaging guides and solution playbooks that define the features, benefits, and quantifiable value of our solutions, guiding the creation of all client-facing assets.
Build and continually sharpen buyer personas across the full hospital buying committee, and develop messaging tailored to each: Supply Chain leaders, Perioperative leaders, Finance executives, Revenue Cycle leaders, Value Analysis committees, and Hospital executives.
Create the value proposition and economic story for our solutions, grounded in real account outcomes around cost, revenue, and operational efficiency.
Develop ROI models, value assessments, and business cases that arm Sales and Customer Success to quantify impact and justify investment to executive buyers.
Develop and own go-to-market and commercialization plans for new and existing solutions, ensuring continued growth and clean handoffs across Product, Sales, and Customer Success.
Build the enablement toolkit that helps the Commercial team win: sales playbooks, competitive battlecards, objection-handling guides, discovery frameworks, demo narratives, and executive presentation content.
Turn customer outcomes into market-ready proof — case studies, reference stories, and quantified success narratives that recruit early adopters and accelerate new deals.
Run Voice of the Customer programs — conducting and synthesizing interviews — to keep our positioning anchored in real buyer needs and buying preferences.
Own competitive intelligence and translate it into clear differentiation — where we win, why, and how the field articulates it under pressure.
Contribute to business cases supporting new solution opportunities, and ensure market input is translated into clear requirements for Product Management and Development.

Requirements

What you’ll need

5–7+ years of experience in solution marketing, product marketing, or a closely related commercial discipline.
Backgrounds in healthcare consulting, healthcare strategy, revenue cycle, healthcare supply chain, medical device commercialization, or healthcare operations are highly relevant and encouraged.
Demonstrated ability to lead through influence and to work with — and present in front of — senior executives.
Experience in Healthcare Supply Chain strongly preferred, along with experience in the OR, perioperative workflows, implant management, revenue cycle, medical devices, value analysis, or other relevant healthcare verticals.
Proven ability to translate complex solutions into clear value propositions, ROI narratives, and executive-ready content.
Experience with CRM software and Marketing Automation (Salesforce and Pardot preferred).
Comfortable with MS Excel (analyzing spreadsheets and charts) and Microsoft PowerPoint.
Bachelor's degree in Marketing, Business Administration, or a relevant field (MBA preferred).

Benefits

Comp & perks

Competitive Salary and Annual Bonus
Opportunity for Long-Term Incentives (LTI)
401(k) Match
Work-from-Home Flexibility
Flexible Time Off (Unlimited PTO)
Parental Leave
Comprehensive Medical and Dental Benefits
Brand-New Pro-Level Laptop
Annual Education Budget

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

solution marketingproduct marketingROI modelsvalue assessmentsbusiness casescompetitive intelligencemessaging architecturebuyer personasquantified success narrativescase studies

Soft Skills

leadershipinfluencepresentation skillscommunicationcollaboration

Certifications

Bachelor's degree in MarketingBachelor's degree in Business AdministrationMBA