Carmoola

Head of Growth Marketing

Carmoola

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Salary

💰 £120,000 - £130,000 per year

Job Level

Lead

About the role

  • Own and lead the company's performance marketing strategy across paid social, search and emerging channels, with paid social as the primary growth lever
  • Manage substantial monthly budgets with full accountability for where spend is invested, scaled or paused
  • Lead agency relationships and evaluate opportunities to bring channels in-house
  • Build and develop a growing performance team, fostering a culture of speed, experimentation and accountability while staying hands-on where needed
  • Partner with the creative strategist lead to build scalable creative systems and structured testing frameworks that convert insights into action
  • Serve as the senior performance voice to founders and leadership, translating complex data into clear commercial decisions

Requirements

  • Minimum 8 years experience
  • Proven experience scaling performance marketing in a high-growth D2C or consumer-led business, with a minimum 7-figure budget
  • Strong track record of owning and scaling spend while improving return on investment
  • Experience building and leading performance marketing teams
  • Deep paid social expertise and belief in its scalability
  • Commercially minded and outcome-focused
  • Comfortable operating in fast-moving, low-structure environments
  • Entrepreneurial: treating performance as a mini business within the business
Benefits
  • 💰 Competitive salary: £120k-130k
  • 🔎 Yearly performance-based pay reviews
  • 💼 Hybrid working: 3 days a week in our London office, in the heart of beautiful Primrose Hill
  • 🏝️ Holidays: 30 days + bank holidays, plus an extra day on your birthday 🥳
  • 🌎 15 days a year to work from anywhere
  • 🩺 Private healthcare
  • 📈 Pension: 5% employer matched contribution
  • 🏋 Join a mega-talented and high performing team
  • The chance to play a pivotal role inside a fast-growing fintech during a meaningful stage of its journey
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingpaid socialsearch marketingbudget managementdata analysiscreative systemstesting frameworksreturn on investmentscalabilityD2C marketing
Soft Skills
leadershipteam buildingcommunicationentrepreneurial mindsetaccountabilityadaptabilitystrategic thinkingcollaborationproblem-solvingcommercial awareness