Marketing Specialist – Dairy Feed
Cargill
full-time
Posted on:
Location Type: Office
Location: Bangalore • 🇮🇳 India
Visit company websiteJob Level
JuniorMid-Level
About the role
- Plan and execute the marketing strategy and annual plans for the assigned product, incorporating brands and customer segments as relevant and in alignment with broader business objectives.
- Partner with commercial teams to execute comprehensive product promotional programs, campaigns and other marketing activities in alignment with budgets and relevant competitive, customer and market dynamics.
- Collaborate with cross functional teams to support the health and the growth of product portfolio by contributing to innovation, new product development, co-creation of customer solutions and product commercialization initiatives.
- Execute new products, services or solutions launches as measured by key performance indicators, collaborating across commercial and technical functions to optimize customer engagement and demand.
- Improve customer experience for the assigned product and support the development and activities for differentiated customer value propositions.
- Deliver relevant marketing trainings, events and collateral for the assigned products.
- Independently solve moderately complex issues with minimal supervision, while escalating more complex issues to appropriate team.
Requirements
- Full time MBA with at least 2 years of post qualification experience.
- At least 2 years of rural marketing experience post qualification.
- Strong experience in product portfolio management, launching new products and developing advertising campaigns in the FMCG/Agri Chemicals/B2C sector.
- Marketing experience in the Dairy Feed sector is an added advantage.
- Fluency in Tamil and/or Kannada.
Benefits
- Other minimum qualifications may apply.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategyproduct portfolio managementproduct launchesadvertising campaignscustomer engagementcustomer experiencenew product developmentproduct commercializationkey performance indicatorsrural marketing
Soft skills
collaborationproblem-solvingindependencecommunication
Certifications
MBA