CareSource

Web Product Specialist II

CareSource

full-time

Posted on:

Origin:  • 🇺🇸 United States • Ohio

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Salary

💰 $53,400 - $85,600 per year

Job Level

Mid-LevelSenior

About the role

  • The Web Product Specialist II combines technical skills with product knowledge to publish and maintain content on the company website. This position works closely with marketing teams to ensure a positive user experience and drive product success.
  • Utilize a Content Management System (CMS) to coordinate and implement website page creation and editing, manage menus, setup forms and plugins, and use page builder tools
  • Understand and improve the user experience (UX) and user interface (UI)
  • Organize information for easy navigation
  • Ensure consistent branding and messaging is applied and maintained
  • Provide graphic design support for digital properties
  • Gather data and analyze user trends to identify and develop effective marketing strategies, web analytics and metrics
  • Identify, evaluate, and recommend updates to achieve effective UX
  • Collaborate with internal resources to define project requirements and determine resources needed to produce technically current and graphically appealing projects
  • Develop and maintain relationships with key internal stakeholders by utilizing consultative methods
  • Ensure on-time production of web postings that involve a need for schedule flexibility
  • Perform any other job duties as requested

Requirements

  • Bachelor’s degree in business, marketing, public relations, journalism, communications, or related field or equivalent years of relevant work experience is required
  • Minimum of three (3) years of experience in business, marketing, or communications is required
  • Digital product marketing experience is preferred
  • Advanced proficiency in web development technologies (HTML, CSS, etc.) and CMS platforms
  • Advanced analytical, communication and problem-solving skills
  • Ability to identify and resolve issues related to product development, marketing, and customer satisfaction
  • Advanced written and verbal communication skills to effectively articulate product ideas and collaborate with teams
  • Ability to work independently and within a team environment
  • Ability to manage the pressure of tight deadlines and changing demands
  • Advanced Interpersonal skills and professionalism
  • Ability to develop, prioritize and accomplish goals
  • Proficient in digital product development and project management
  • Knowledge of website optimization techniques
  • Ability to adapt to new technologies
  • Graphic design skills (Photoshop InDesign, etc.)
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Teams, etc.)