Investment Product Consultant
MassMutual
Web Product Specialist II
CareSource
full-time
Posted on:
Location: Ohio • 🇺🇸 United States
Visit company websiteSalary
💰 $53,400 - $85,600 per year
Job Level
Mid-LevelSenior
About the role
- The Web Product Specialist II combines technical skills with product knowledge to publish and maintain content on the company website. This position works closely with marketing teams to ensure a positive user experience and drive product success.
- Utilize a Content Management System (CMS) to coordinate and implement website page creation and editing, manage menus, setup forms and plugins, and use page builder tools
- Understand and improve the user experience (UX) and user interface (UI)
- Organize information for easy navigation
- Ensure consistent branding and messaging is applied and maintained
- Provide graphic design support for digital properties
- Gather data and analyze user trends to identify and develop effective marketing strategies, web analytics and metrics
- Identify, evaluate, and recommend updates to achieve effective UX
- Collaborate with internal resources to define project requirements and determine resources needed to produce technically current and graphically appealing projects
- Develop and maintain relationships with key internal stakeholders by utilizing consultative methods
- Ensure on-time production of web postings that involve a need for schedule flexibility
- Perform any other job duties as requested
Requirements
- Bachelor’s degree in business, marketing, public relations, journalism, communications, or related field or equivalent years of relevant work experience is required
- Minimum of three (3) years of experience in business, marketing, or communications is required
- Digital product marketing experience is preferred
- Advanced proficiency in web development technologies (HTML, CSS, etc.) and CMS platforms
- Advanced analytical, communication and problem-solving skills
- Ability to identify and resolve issues related to product development, marketing, and customer satisfaction
- Advanced written and verbal communication skills to effectively articulate product ideas and collaborate with teams
- Ability to work independently and within a team environment
- Ability to manage the pressure of tight deadlines and changing demands
- Advanced Interpersonal skills and professionalism
- Ability to develop, prioritize and accomplish goals
- Proficient in digital product development and project management
- Knowledge of website optimization techniques
- Ability to adapt to new technologies
- Graphic design skills (Photoshop InDesign, etc.)
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Teams, etc.)
