CarePath Injury Centers

Referral Relations Liaison, Marketing

CarePath Injury Centers

full-time

Posted on:

Location Type: Hybrid

Location: Allentown • New Jersey • Pennsylvania • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $60,000 - $80,000 per year

About the role

  • Relationship Development & Field Outreach
  • Visit target law firms, urgent care centers, primary care offices, and other referral sources throughout PA and NJ
  • Build and maintain long-term professional relationships
  • Educate referral partners on CarePath’s services, process, and differentiators
  • Schedule and attend in-person meetings, lunches, presentations, and events and include physicians as needed
  • Manage sales pipeline and nurturing of leads
  • Marketing & Campaign Execution
  • Run targeted email outreach campaigns to referral partners
  • Distribute CarePath media kits, service overviews, and updates
  • Coordinate follow-ups and referral tracking
  • Maintain accurate CRM or tracking documentation
  • Performance & Reporting
  • Meet defined weekly and monthly activity benchmarks (visits, outreach, follow-ups)
  • Track referral growth and relationship development
  • Provide regular reporting to leadership on territory activity and results
  • Training & Internal Collaboration
  • Complete in-person onboarding and clinic shadowing
  • Maintain a strong understanding of CarePath’s clinical services and workflows
  • Coordinate with leadership, operations, and clinical teams
  • Travel & Work Structure
  • Frequent regional travel required (Pennsylvania & New Jersey)
  • Remote work permitted when not traveling
  • Must be comfortable with driving, scheduling visits, and managing a territory independently
  • In-person training and ongoing office visits required

Requirements

  • Experience in healthcare marketing, medical liaison, business development, or referral-based sales
  • Strong interpersonal and communication skills
  • Comfortable presenting to professionals (attorneys, providers, administrators)
  • Self-directed, organized, and results-driven
  • Valid driver’s license and reliable transportation
  • CRM or outreach tracking experience preferred
  • Medical-legal, PI, WC, or healthcare referral experience is strongly preferred but not required.
Benefits
  • PTO Package & Paid Company Holidays
  • Healthcare Allowance Stipend
  • Professional growth & support
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
healthcare marketingbusiness developmentreferral-based salesCRM experienceoutreach tracking
Soft Skills
interpersonal skillscommunication skillspresentation skillsself-directedorganizedresults-driven
Certifications
valid driver's license