Care Net

Affiliate Manager

• The Affiliate Communications Manager will be responsible for assisting the Affiliate Communications Team with serving Care Net’s affiliate network through all forms of communication.
• Writing, editing, and deploying content that educates, equips, and enriches Care Net’s network of affiliated pregnancy centers.
• Assist in the content creation of affiliate-facing communication that will cover topics such as client care, evangelism, marketing, fundraising, governance, and more.
• Content will be deployed via a variety of websites, Facebook pages, and other forums designed to ensure that Care Net-affiliated pregnancy centers have access to high-quality educational content across a wide and growing variety of platforms.

Affiliate Communications Manager

Director

• The Executive Director of ICU Mobile serves as the senior leader responsible for building, scaling, positioning, and expanding a national mobile ministry for Care Net.
• Develop, refine, and lead a multi-year national strategy for ICU Mobile that supports growth, multiplication, and long-term ecosystem development in alignment with Care Net’s mission and organizational priorities.
• Architect and evolve the national mobile ministry model, including expansion strategy, deployment concepts, ownership-readiness frameworks, and scalable ministry infrastructure.
• Identify geographic expansion pathways, evaluate market and ministry opportunities, and recommend strategic priorities for regional and national growth.
• Design and strengthen systems that integrate mobile ministry with affiliate partners, churches, and Care Net network initiatives to increase mission impact and operational readiness.
• Lead day-to-day operations of the Mobile Ministry Division while also building the operational frameworks required to scale a national specialty ministry platform.
• Develop and oversee ICU Mobile’s annual budget in collaboration with the SVP SP, ensuring resources are aligned with strategic priorities, expansion goals, and ministry objectives.
• Serve as a spokesperson for ICU Mobile, representing the ministry at churches, conferences, events, meetings, and strategic gatherings.
• Recruit, lead, coach, and develop team members in collaboration with the SVP SP, ensuring strong leadership capacity within ICU Mobile.

Executive Director – ICU Mobile

• The Director of Affiliate Communication is responsible for the design, execution, and oversight of Care Net’s affiliate-facing communications, digital marketing initiatives, and educational programming.
• This role bridges the gap between Center Services, Marketing, and Strategic Planning to ensure that Care Net’s affiliates are equipped with high-quality resources, training, and support.
• Oversees the full lifecycle of affiliate engagement, from webinars and guest blogs to the technological infrastructure (HubSpot) that powers the affiliate experience.
• Works with the Assoc. Director of Marketing and Communication, the Senior Manager of Affiliate Education, and the Affiliate Care Manager, as well as with other departments to write, edit, assign, aggregate, and deploy content for Care Net’s center-facing web properties.
• Content will cover topics such as client care, evangelism, marketing, fundraising, governance, and more.
• Conduct performance reviews for direct reports.
• Curate and host affiliate webinars, overseeing guest blogs and sourcing thought leadership from affiliate leaders and partners to provide ongoing value to the affiliate network.
• Execute a consistent "Pulse Check" strategy, conducting direct outreach to affiliates to gather feedback, identify needs, and maintain organizational health.
• Facilitate monthly cross-departmental strategy sessions to audit upcoming initiatives and determine the most effective distribution channels.
• Write, segment, and deploy complex email marketing campaigns for major initiatives.
• Assist in "Marketing Sprints" for new resources, including the development of landing pages, promotional videos, and sales collateral.
• Ensure the Affiliate Portal is updated as well as the Affiliate Facebook Group, ensuring a seamless user experience for affiliates accessing resources.
• Act as the MarComm department data manager for HubSpot and assist in HubSpot Standard Operating Procedures (SOPs).
• Track and report on communication metrics (click rates, registration numbers, analytics rates, etc.), using data to pivot communication strategies as needed.