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Marketing & Tenders Specialist
Cardinal HealthMarketing & Tenders Specialist responsible for supporting marketing initiatives in the Middle East at Cardinal Health. Collaborating with sales, conducting market assessments, and managing tender documentation.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in market assessment, including market sizing and competitive analysis, while effectively collaborating with sales and product teams to drive campaign success. Proficient in managing digital marketing performance and preparing customer-facing proposals aligned with business objectives.
Highest-signal resume keywords
Market AssessmentDigital Marketing PerformanceAnalytical SkillsFluency in English and ArabicBachelor’s Degree in Marketing or Related Field
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market SizingSWOT AnalysisPESTEL AnalysisStatistical AnalysisProposal PreparationCampaign PlanningProduct PositioningTender DocumentationCustomer EngagementCompetitive Analysis
Soft Skills
Ability to Work Under PressureIndependenceCollaboration
Tools & Technologies
Microsoft Office ApplicationsGoogle AnalyticsTableauPower BI
Industry Keywords
Healthcare IndustryMedical Devices SectorMultinational OrganizationLocal Business PracticesLegal Processes
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Identify growth opportunities, customer segments, threats, and competitive positioning; summarize findings into clear recommendations and briefs.
- Collaborate with sales and product teams to support campaign planning and execution.
- Conduct Market Assessment initiatives, including market sizing (TAM/SAM/SOM), PESTEL, SWOT, and analysis of market dynamics to guide portfolio and campaign decisions.
- Support Product Demonstrations: Participate in workshops, events, and promotional activities to demonstrate product use and benefits.
- Prepare and maintain customer-facing commercial proposal packages, including product positioning, value propositions, and required documentation aligned to customer requirements and internal policies.
- Coordinate with distributors and partners to support commercial initiatives and ensure smooth collaboration throughout the opportunity lifecycle.
- Manage and update social media platforms while monitoring overall digital marketing performance (including SEO, PPC, email, and social channels).
- Support planning and execution of promotional events, workshops, and speaking engagements; track impact and follow-up actions with Sales.
- Analyze marketing data (campaign performance, customer behavior, sales trends, Competitor Activities) using statistical tools and techniques.
- Conduct marketing activities: creating awareness and positioning the product with key stakeholders through targeted campaigns, educational content, and engagement initiatives.
- Assist in preparation and/or review of tender documentation, packages comprising of instructions to bidders, contract form, General Terms Conditions, bid forms.
- Maintain tender management tool for business analysis, quotes record, product performance, tender trend analysis, and monitor competitor tender activities.
Requirements
What you’ll need- Bachelor’s degree in marketing, Business, Economics, Statistics, or a related field
- 2–4 years of multinational organization (healthcare industry, ideally medical devices sector) experience in marketing
- Proficiency in Microsoft Office Applications (Word, Excel, PowerPoint)
- Fair knowledge of local business practices and legal processes
- Demonstrated ability to perform independently with minimal supervision
- Fluency in spoken and written English and Arabic
- Strong analytical skills and proficiency in tools like Excel, Google Analytics, Tableau, or Power BI
- Ability to work under pressure and meet tight deadlines.
Benefits
Comp & perks- Inclusive workplace that values diversity of thought, experience and background.
- Encouragement for people with disabilities, without a college degree, and Veterans to apply.