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Marketing & Tenders Specialist
Cardinal HealthMarketing & Tenders Specialist responsible for supporting marketing initiatives in the Middle East at Cardinal Health. Collaborating with sales, conducting market assessments, and managing tender documentation.
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Identify growth opportunities, customer segments, threats, and competitive positioning; summarize findings into clear recommendations and briefs.
- Collaborate with sales and product teams to support campaign planning and execution.
- Conduct Market Assessment initiatives, including market sizing (TAM/SAM/SOM), PESTEL, SWOT, and analysis of market dynamics to guide portfolio and campaign decisions.
- Support Product Demonstrations: Participate in workshops, events, and promotional activities to demonstrate product use and benefits.
- Prepare and maintain customer-facing commercial proposal packages, including product positioning, value propositions, and required documentation aligned to customer requirements and internal policies.
- Coordinate with distributors and partners to support commercial initiatives and ensure smooth collaboration throughout the opportunity lifecycle.
- Manage and update social media platforms while monitoring overall digital marketing performance (including SEO, PPC, email, and social channels).
- Support planning and execution of promotional events, workshops, and speaking engagements; track impact and follow-up actions with Sales.
- Analyze marketing data (campaign performance, customer behavior, sales trends, Competitor Activities) using statistical tools and techniques.
- Conduct marketing activities: creating awareness and positioning the product with key stakeholders through targeted campaigns, educational content, and engagement initiatives.
- Assist in preparation and/or review of tender documentation, packages comprising of instructions to bidders, contract form, General Terms Conditions, bid forms.
- Maintain tender management tool for business analysis, quotes record, product performance, tender trend analysis, and monitor competitor tender activities.
Requirements
What you’ll need- Bachelor’s degree in marketing, Business, Economics, Statistics, or a related field
- 2–4 years of multinational organization (healthcare industry, ideally medical devices sector) experience in marketing
- Proficiency in Microsoft Office Applications (Word, Excel, PowerPoint)
- Fair knowledge of local business practices and legal processes
- Demonstrated ability to perform independently with minimal supervision
- Fluency in spoken and written English and Arabic
- Strong analytical skills and proficiency in tools like Excel, Google Analytics, Tableau, or Power BI
- Ability to work under pressure and meet tight deadlines.
Benefits
Comp & perks- Inclusive workplace that values diversity of thought, experience and background.
- Encouragement for people with disabilities, without a college degree, and Veterans to apply.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Market SizingSWOT AnalysisPESTEL AnalysisStatistical AnalysisProposal PreparationCampaign PlanningProduct PositioningTender DocumentationCustomer EngagementCompetitive Analysis
Soft Skills
Ability to Work Under PressureIndependenceCollaboration