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Influencer & Ambassador Manager
Caraway HomeAmbassador Manager overseeing influencer marketing strategies at Caraway Home. Providing parental leave coverage with focus on day-to-day communications and performance analysis.
About the role
Key responsibilities & impact- Manage day-to-day ambassador communications, escalations, and campaign timelines
- Attend weekly syncs with the Associate Director, Influencer and serve as the primary point of contact across the program
- Review and approve ambassador briefs and content created before distribution
- Compile weekly performance snapshots and deliver monthly ambassador performance reports (engagement data, revenue attribution, top performers, program health)
- Oversee budget pacing and flag any spend efficiency concerns
- Monitor ambassador inboxes
- Manage gifting shipments, CRM/database updates, and deliverable trackers
- Distribute campaign briefs, creative assets, and product information to active ambassadors
- Coordinate ambassador events, virtual community touchpoints, and product drops
Requirements
What you’ll need- 4–6+ years of influencer and/or ambassador marketing experience, ideally in DTC or consumer goods
- Familiarity with ambassador platforms, CRM tools, and performance analytics (experience with tools like Nectar, Roster, Omni, or similar is a plus)
- Strong project management skills — you're organized, deadline-driven, and comfortable managing multiple workstreams
- A collaborative communication style and experience working cross-functionally
- Comfort operating at both a strategic and executional level — this role requires both
Benefits
Comp & perks- Independent contractor operating with a high degree of autonomy while coordinating with Caraway’s Influencer team for inputs and approvals
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingambassador marketingperformance analyticsproject managementbudget management
Soft Skills
organizational skillsdeadline-drivencollaborative communicationcross-functional teamwork