Senior Associate, Prospect Marketing – Card Partnerships

Capital One

Senior Associate managing omnichannel marketing prospect campaigns for Capital One’s Cards Partnerships business. Collaboratively executing marketing strategies and optimizing acquisition results within a vibrant team.

Posted 5/29/2026full-timeMcLean • Illinois, Virginia • 🇺🇸 United StatesSenior💰 $87,700 - $110,100 per yearWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop and manage omnichannel marketing prospect campaigns on Capital One’s rapidly growing Card Partnerships business.
Creation and execution of marketing campaigns for partner card programs.
Continuous improvement of new customer acquisition results for established card products.
Drive and execute marketing strategies for new, innovative multi-channel campaigns across owned channels.
Partner with cross-functional stakeholders to build and launch marketing intent.
Leverage insights & performance results to identify opportunities to optimize marketing programs.
Write clear and concise creative briefs and test documents.
Merchandize and socialize marketing & business results with broader stakeholder groups.
Collaborate with multiple cross-functional teams including creative agencies, analytics, research, operations, legal and client/partner.

Requirements

What you’ll need

Bachelor's Degree or Military experience
At least 2 years of experience in marketing or project management
At least 2 years experience in planning, executing and analyzing marketing programs
At least 2 years of experience managing creative processes, partnering with creative teams and developing creative optimization frameworks
At least 2 years in financial services industry (Preferred)
At least 2 years in retail industry (Preferred)
1+ years of experience with Salesforce Marketing Cloud (Preferred)
1+ years of experience in acquisitions marketing (Preferred)
Experience with omnichannel product marketing campaign planning (Preferred)

Benefits

Comp & perks

Performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)
Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing campaign executioncustomer acquisitionmarketing strategy developmentcreative process managementmarketing program analysiscreative optimization frameworksomnichannel marketingcampaign planning

Soft Skills

collaborationcommunicationstakeholder managementcreative brief writinginsight analysis

Certifications

Bachelor's DegreeMilitary experience