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Capital One

Senior Associate, Marketing – Creative Excellence, GTM

Capital One

Senior Associate in Marketing at Capital One developing customer-first marketing strategies and leading complex initiatives. Collaborating with various teams to enhance customer marketing efforts.

Posted 5/9/2026full-timeMcLean • Virginia • 🇺🇸 United StatesSenior💰 $96,500 - $110,100 per yearWebsite

About the role

Key responsibilities & impact
  • Develop insight-driven Customer Marketing strategies and campaigns
  • Lead launches of several large and complex marketing initiatives and campaigns
  • Help drive more and optimized usage of key Martech platforms
  • Work cross-functionally with a variety of partners
  • Write clear and concise test documents and test plans
  • Manage creative development to ensure marketing is on-brand and high quality
  • Analyze customer behavior data to identify opportunities and optimal segments

Requirements

What you’ll need
  • Bachelor’s Degree or Military experience
  • At least 2 years of Marketing experience
  • At least 1 year of Customer Marketing experience
  • Masters Degree in Marketing, Business or Communications (Preferred)
  • 3+ years of Marketing experience (Preferred)
  • 2+ years of Customer Marketing experience (Preferred)
  • At least 1 year of experience with Marketing technology tools and platforms (Preferred)

Benefits

Comp & perks
  • Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being
  • Performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Customer MarketingMarketing strategiesMarketing initiativesData analysisTest documentsTest plans
Soft Skills
LeadershipCross-functional collaborationCommunicationCreative development
Certifications
Bachelor’s DegreeMaster’s Degree in MarketingMaster’s Degree in BusinessMaster’s Degree in Communications