Principal Associate, Internal Communications Lead, Talent Marketing

Capital One

Principal Associate driving internal talent communications strategy at Capital One. Empowering recruiters with effective messaging and communication strategies.

Posted 5/7/2026full-timeMcLean • Virginia • 🇺🇸 United StatesSenior💰 $120,800 - $137,900 per yearWebsite

About the role

Key responsibilities & impact

Drive Recruiter Adoption & Engagement
Develop proactive communication strategies, moving recruiters from 'passively aware' to 'actively using' our brand assets and recruiter enablement platforms.
Build scalable templates, frameworks and guidance to ensure brand consistency across communications.
Ensure recruiters understand, embrace and utilize our full suite of marketing tools and that internal communication is clear and concise; providing a direct path to the resources recruiters need most.
Identify and manage preferred communications channels (newsletters, Slack, All-Hands) to effectively reach recruiters where they are.
Take complex brand strategies and distill them into talking points for external talent-facing teams.
Refine recruiter messaging for customized audiences, targeting different candidate profiles.
Keep our content library fresh while cycling in new materials and retiring old ones.
Explore how AI and digital mediums (audio, video, interactive guides, etc) can make information more digestible and engaging for our Talent Acquisition teams.
Develop high-impact, executive-ready materials to drive internal socialization and foster leadership alignment across broader enterprise goals.
Serve as a strategic advisor to recruiting leaders.
Collaborate with partners to uncover the best examples of our culture in action.
Measure & Optimize - conduct regular 'Empathy Interviews' to solicit recruiter feedback to continuously improve how we enhance materials, deliver resources and communicate updates.

Requirements

What you’ll need

Bachelor's degree or military experience
At least 4 years experience in content creation, copywriting, communications, journalism or mass communications
A bachelor's degree in English, Journalism, Communications, Marketing or related field
At least 5 years experience in long-form and short-form copywriting
Strong problem solving and influencing skills
Strong communication and collaboration skills
Work experience achieving results with complex projects.
3+ years of experience in highly regulated industry. Example: (e.g., Financial Services, Energy, Healthcare, or Government)
2+ years of experience in talent brand, recruitment marketing, or talent acquisition.

Benefits

Comp & perks

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content creationcopywritingcommunicationsjournalismmarketinglong-form copywritingshort-form copywritingcommunication strategiesbrand consistencydigital mediums

Soft Skills

problem solvinginfluencingcommunicationcollaborationstrategic advisingproject managementfeedback solicitationadaptabilitycreativityleadership alignment

Certifications

Bachelor's degreemilitary experience