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Capgemini

Marketing Consultant II

Capgemini

Marketing Consultant II driving customer acquisition through strategic partnerships at Farmers Insurance. Analyzing data-driven marketing performance and optimizing affiliate campaigns for growth.

Posted 7/1/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Analyze affiliate partner performance to identify opportunities to improve efficiency across traffic sources and lines of business (LOB)
  • Validate performance results, monitor for anomalies or potential fraud, and ensure compliance with program standards
  • Support the optimization of marketing campaigns through data analysis and testing (including A/B testing initiatives)
  • Assist in managing relationships with affiliate partners, providing day-to-day support and ensuring alignment with program goals
  • Contribute to campaign planning and execution, including content initiatives such as newsletters and partner communications
  • Create and analyze business-to-consumer marketing content (email, direct mail, digital assets) to improve engagement and conversion rates
  • Support business-to-business marketing initiatives by coordinating with stakeholders across sales, legal, product, and external partners
  • Manage timelines and deliverables for marketing initiatives, ensuring on-time and high-quality execution
  • Leverage data, analytics, and AI-driven insights to refine strategies and enhance marketing performance
  • Partner with cross-functional teams (marketing, analytics, technology) to improve tracking, reporting, and campaign effectiveness
  • Develop and execute test-and-learn strategies to continuously improve performance and customer experience
  • Stay up to date with industry trends and best practices in affiliate and digital marketing

Requirements

What you’ll need
  • 3–5 years of experience in **Digital Marketing**, Affiliate Marketing, or Performance Marketing
  • Bachelor’s degree
  • Experience working with agency partners, publishers, or third-party marketing platforms is a plus
  • **Microsoft Excel (Intermediate)**
  • **Power BI (Entry Level)**
  • Experience leveraging data and analytics to drive marketing decisions
  • Strong analytical mindset with the ability to interpret data and translate insights into actionable recommendations
  • Detail-oriented, with a focus on accuracy, compliance, and performance validation
  • Strong communication and stakeholder management skills
  • Experience with performance-based marketing models (e.g., pay-per-lead, affiliate programs) is a strong plus
  • Exposure to campaign testing (A/B testing) and optimization strategies

Benefits

Comp & perks
  • Comprehensive benefits package
  • Career development and training opportunities
  • Flexible work arrangements
  • Dynamic and inclusive work culture within a globally renowned group
  • Private Health Insurance
  • Pension Plan
  • Paid Time Off
  • Training & Development

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Performance MarketingData AnalyticsCampaign OptimizationPerformance ValidationContent Creation
Soft Skills
Analytical MindsetDetail-OrientedStrong Communication