Marketing Consultant II

Capgemini

Marketing Consultant II driving customer acquisition through strategic partnerships at Farmers Insurance. Analyzing data-driven marketing performance and optimizing affiliate campaigns for growth.

Posted 7/1/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Digital Marketing and Affiliate Marketing, leveraging data analytics and insights to optimize marketing campaigns and improve performance. Strong ability to manage relationships with affiliate partners and execute marketing initiatives with a focus on compliance and accuracy.

Highest-signal resume keywords

Digital MarketingAffiliate MarketingData AnalysisA/B TestingStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Performance MarketingData AnalyticsCampaign OptimizationPerformance ValidationContent Creation

Soft Skills

Analytical MindsetDetail-OrientedStrong Communication

Tools & Technologies

Microsoft ExcelPower BI

Industry Keywords

Affiliate ProgramsMarketing CampaignsBusiness-to-Consumer MarketingBusiness-to-Business MarketingCompliance Standards

About the role

Key responsibilities & impact

Analyze affiliate partner performance to identify opportunities to improve efficiency across traffic sources and lines of business (LOB)
Validate performance results, monitor for anomalies or potential fraud, and ensure compliance with program standards
Support the optimization of marketing campaigns through data analysis and testing (including A/B testing initiatives)
Assist in managing relationships with affiliate partners, providing day-to-day support and ensuring alignment with program goals
Contribute to campaign planning and execution, including content initiatives such as newsletters and partner communications
Create and analyze business-to-consumer marketing content (email, direct mail, digital assets) to improve engagement and conversion rates
Support business-to-business marketing initiatives by coordinating with stakeholders across sales, legal, product, and external partners
Manage timelines and deliverables for marketing initiatives, ensuring on-time and high-quality execution
Leverage data, analytics, and AI-driven insights to refine strategies and enhance marketing performance
Partner with cross-functional teams (marketing, analytics, technology) to improve tracking, reporting, and campaign effectiveness
Develop and execute test-and-learn strategies to continuously improve performance and customer experience
Stay up to date with industry trends and best practices in affiliate and digital marketing

Requirements

What you’ll need

3–5 years of experience in **Digital Marketing**, Affiliate Marketing, or Performance Marketing
Bachelor’s degree
Experience working with agency partners, publishers, or third-party marketing platforms is a plus
**Microsoft Excel (Intermediate)**
**Power BI (Entry Level)**
Experience leveraging data and analytics to drive marketing decisions
Strong analytical mindset with the ability to interpret data and translate insights into actionable recommendations
Detail-oriented, with a focus on accuracy, compliance, and performance validation
Strong communication and stakeholder management skills
Experience with performance-based marketing models (e.g., pay-per-lead, affiliate programs) is a strong plus
Exposure to campaign testing (A/B testing) and optimization strategies

Benefits

Comp & perks

Comprehensive benefits package
Career development and training opportunities
Flexible work arrangements
Dynamic and inclusive work culture within a globally renowned group
Private Health Insurance
Pension Plan
Paid Time Off
Training & Development