Country Content Strategy Lead

Canva

Content Strategy Lead owning and executing strategy for Thailand and Vietnam. Ensuring content quality, driving performance, and building partnerships across local markets.

Posted 5/15/2026full-timeRemote • 🇹🇭 ThailandSeniorWebsite

About the role

Key responsibilities & impact

Own and execute content strategy for Thailand and Vietnam
Ensure content quality and cultural resonance
Lead discovery and performance across search, editorial, and recommendations
Drive editorial and trends leadership across surfaces like Showcases
Act as a strategic partner to the Country Managers
Build relationships with local creators and partners

Requirements

What you’ll need

3–5+ years in content strategy, regional business operations, or a similar role at a high-growth tech or media company
Genuine pulse on what resonates culturally in Thailand and/or Vietnam
Comfortable shaping strategy and executing
Ability to build alignment across cross-functional teams
Use data to drive decisions
Fluent in Thai or Vietnamese (or both)

Benefits

Comp & perks

Flexible, remote-friendly ways of working

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content strategydata-driven decision makingeditorial leadershipperformance analysistrend analysis

Soft Skills

relationship buildingcross-functional collaborationstrategic thinkingcultural awarenessexecution