Canva

Associate Creative Director – Lifecycle

Canva

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $166,000 - $214,000 per year

Job Level

Lead

About the role

  • Lead Lifecycle Campaigns
  • Own the creative development of Canva’s lifecycle campaigns, from idea to execution
  • Deliver bold, personalised campaigns across email, in-app, and beyond
  • Balance magical thinking with data-driven precision to engage new and returning users
  • Bring fresh creative approaches while scaling high-volume production
  • Translate lifecycle marketing goals into clear briefs and standout creative
  • Elevate how the Canva brand shows up across our lifecycle channels
  • Lead, mentor, and inspire a multidisciplinary creative team
  • Create a safe, inclusive, and high-performing team culture
  • Use narrative, design, and messaging to drive instant engagement

Requirements

  • 10+ years in creative leadership roles, with strong experience in lifecycle or CRM marketing
  • Proven success creating effective, high-volume campaigns that balance brand and performance
  • Experience managing and mentoring creative teams
  • Deep understanding of customer journeys, audience segmentation, and personalisation
  • Experience working across channels including email, in-app, and push
Benefits
  • Equity packages - we want our success to be yours too
  • Health benefits plans to support you and your wellbeing
  • 401(k) retirement plan with company contribution
  • Inclusive parental leave policy that supports all parents & carers
  • An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
  • Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lifecycle marketingCRM marketingcampaign developmentaudience segmentationpersonalisationcreative developmentdata-driven marketinghigh-volume productionnarrative designmessaging
Soft Skills
leadershipmentoringteam culturecreativitycollaborationcommunicationinclusivityinspirationengagementproblem-solving