SEO Content Specialist – 12-month Contract
Canva
contract
Posted on:
Location Type: Remote
Location: Remote • 🇰🇷 South Korea
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Participate in regular content audits to scale our content strategy in South Korea, in alignment with our overarching business objectives.
- Support our South Korea Content SEO Specialist with Competitor and Korean keyword research using Naver Keyword Planner to identify high-volume, relevant, and intent-driven terms.
- Localise some of the most relevant pages of our English website to ensure the highest rankings of our South Korean sub-folder on Google and Naver.
- Contribute to growing our presence on Naver’s unique ecosystem (Canva’s Naver blog, high-quality blog posts, news articles, and more relevant content optimised for Naver).
- Regularly update and optimise our Naver Blog to maintain freshness and engage with comments and community interactions to improve content credibility and user engagement.
- Follow (and build in) existing content requirements for our website and our Naver content, and ensure timely launches by following our content calendar.
- Track the impact of that content, contribute to writing actionable playbooks and deliver articles at the highest quality standards.
- Upload and publish content that follows the latest SEO copy best practices and fits our local tone of voice, which is set by our language managers.
- Have fun and enjoy working with our amazing international team!
Requirements
- A native-Korean speaker with business-level English
- Excellent grasp of the Korean language - technically strong with a flair for either a structured or creative style of writing
- Intermediate to professional understanding and work experience in copywriting and copy editing, developing a keen appreciation of local writing trends
- Someone with a good understanding of each of the three 'pillars' of SEO: content, technical and link building, and how they work together
- Someone who can demonstrate successful outcomes from previous SEO content projects on large websites that they have led (including successful outcomes on Naver properties).
- Someone who masters Naver's content structure preferences, prioritising headings, bullet points, and a clear narrative.
- Someone who can optimise content for Naver Café (Communities) and engage in relevant Cafés to distribute content naturally.
- Expertise in using Naver Knowledge iN, answering relevant industry questions with authoritative responses, linking back to brand-owned assets.
- Someone who enjoys writing or editing a variety of different topics and themes, while maintaining Korean cultural and linguistic nuances, and ensuring content resonates with local audiences.
- High attention to detail and the ability to closely follow detailed written instructions.
Benefits
- Flexible, remote-friendly ways of working
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
copywritingcopy editingSEOkeyword researchcontent optimisationcontent strategyNaver content structureNaver Knowledge iNcontent auditinglocalisation
Soft skills
attention to detailcreativitycommunicationcollaborationadaptabilitycultural awarenesswriting flaircommunity engagementproject managementuser engagement