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Cantourage UK

GTM Lead

Cantourage UK

GTM Lead responsible for international market strategy and relationships at Montu. Driving product launches and ensuring alignment across commercial and clinical teams.

Posted 7/22/2026full-timeLondon • 🇬🇧 United KingdomSenior💰 £70,000 - £130,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing go-to-market strategies, building business cases, and managing stakeholder relationships in the healthcare or healthtech sectors. Proven ability to analyze market trends and performance metrics while effectively communicating findings to senior leadership.

Highest-signal resume keywords
Go-To-Market StrategyStakeholder ManagementMarket AnalysisBusiness Case DevelopmentHealthcare Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Market SizingPrioritization FrameworksPerformance TrackingStructured Problem-SolvingKPI Development
Soft Skills
Analytical SkillsCommercial InstinctsSelf-MotivationInfluencing SkillsBias to Action
Industry Keywords
HealthtechRegulated IndustryCannabis-Based MedicinesMarket Entry StrategyPartnership Development

About the role

Key responsibilities & impact
  • Own the end-to-end go-to-market strategy for new products, propositions and partnerships, from initial thesis through to launch and scale
  • Build the business cases, market sizing and prioritisation frameworks that determine where we play and how we win
  • Translate strategy into structured, actionable rollout plans with clear milestones, owners and KPIs
  • Travel internationally to build relationships with partners, pharmacies, clinicians and other key stakeholders on the ground
  • Work cross-functionally with Sales, Marketing, Product and Clinical teams to align on GTM priorities and remove blockers to execution
  • Represent Montu at industry events, partner meetings and in-market visits, acting as a credible face of the business
  • Track performance against launch plans, course-correcting quickly where results diverge from expectations
  • Bring an outside-in view of the market - competitor moves, regulatory shifts and emerging opportunities - back into the business
  • Present findings, plans and recommendations clearly and persuasively to senior leadership.

Requirements

What you’ll need
  • A background in strategy or management consulting, with a track record of structured problem-solving delivered at pace
  • Experience in healthcare, healthtech or a related regulated industry is strongly preferred
  • A genuine willingness and ability to travel extensively - this role is not desk-bound and being out with partners and in-market is central to the job
  • Strong analytical and commercial instincts, with the ability to build a clear business case from a loose brief
  • Excellent stakeholder management skills, comfortable influencing senior internal and external audiences
  • A bias to action - equally happy building the strategy deck and then rolling up your sleeves to execute it
  • Highly self-motivated and comfortable operating autonomously in a fast-moving, scale-up environment where priorities can shift quickly
  • An interest in cannabis-based medicines and a genuine belief in improving patient access to modern healthcare treatments would be a bonus
  • Bonus points if you have also led market entry strategy to Poland.

Benefits

Comp & perks
  • 25 days holiday (rising to 27 after year one and 30 after year three) + usual bank holidays
  • Up to 5% employer matching contributions
  • Work-from-home options
  • Cycle-to-work scheme
  • Private healthcare
  • Enhanced Maternity & Paternity Leave