
Director, Broker Channel Sales
Candidly
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Personally source and build pipeline through broker relationships and broker-led opportunities
- Prospect, recruit, and activate new broker partners
- Execute targeted outbound motions to brokers and broker-led employer opportunities
- Lead broker-influenced and broker-sourced sales cycles from first touch through close
- Run discovery, demos, and deal strategy with brokers and employer sponsors
- Build trusted, long-term relationships with brokers and producing advisors
- Maintain exceptional CRM hygiene, broker attribution, pipeline visibility, and forecast accuracy
Requirements
- 7–10+ years of closing experience in enterprise or mid-market SaaS
- Direct experience selling through benefits brokers (required)
- Proven track record of carrying and exceeding quota
- Demonstrated success building pipeline via outbound and channel motions (not inbound only)
- Strong understanding of employer benefits (required)
- Understanding of educational financing benefits (highly desired)
- Experience running full sales cycles: prospecting → discovery → demo → close
- Exceptional organizational skills with experience tracking performance against commitments
- Comfort leading product demos, handling objections, and engaging in deal strategy
- Strong negotiation and executive communication skills
- High accountability, resilience, and bias toward action
- No-attitude mindset—focused on outcomes over titles
- Experience in financial wellness, retirement, or employee benefits
- Familiarity with broker-led or institutional distribution models
- Experience with Salesforce and modern GTM tooling
- Willingness to travel (50%+)
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
closing experienceselling through benefits brokersbuilding pipelinerunning full sales cyclesprospectingdiscoverydemonegotiationexecutive communication
Soft Skills
organizational skillsaccountabilityresiliencebias toward actionno-attitude mindset