Canals

Marketing Campaign Manager

Canals

full-time

Posted on:

Location Type: Remote

Location: Remote • Colorado • 🇺🇸 United States

Visit company website
✨ AI Apply
Apply

Job Level

Mid-LevelSenior

About the role

  • Develop and implement outbound campaigns tied to intent signals, internal initiatives, and lifecycle marketing programs
  • Plan, launch, and scale paid search and social campaigns to deliver measurable growth and support ABM initiatives
  • Identify, vet and manage advertising and content syndication opportunities with industry associations and publications that reach our target audience
  • Evaluate and test emerging platforms and additional channels, such as billboards and direct mail
  • Set up nurture programs for every stage of the funnel to create and accelerate pipeline
  • Partner with Sales to ensure seamless land handoff and create templated sequences for outreach and follow-up
  • Create compelling copy and creative, aligning to established messaging, tailoring based on persona, and personalizing at scale
  • Build and maintain campaign landing pages
  • Develop and track a structured testing roadmap across creative, audiences, placements, messaging, and offers
  • Measure, analyze, and report on campaign performance with a focus on ROI, using insights to iterate and improve results and sharing learnings with the broader team
  • Manage day-to-day operations of campaigns from start to finish, including budgets, timelines, and deliverables
  • Manage agencies and outside resources to achieve goals

Requirements

  • Typically, 4+ years of experience in demand generation, growth marketing, campaign management or a related field, preferably at a B2B SaaS early-stage startup
  • Demonstrated expertise in multi-channel programs, including email, search, social, display, and retargeting
  • Proven track record of driving lead and pipeline growth through creative, data-driven campaigns.
  • Analytical, test-and-learn mindset with a bias for action
  • Superb writing and communication skills
  • Self-motivated and proactive — someone who gets things done without hand-holding
  • Proven ability to work collaboratively in a fast-paced, dynamic environment
Benefits
  • Bootstrapped & profitable: long-term stability without VC pivots or distractions.
  • Massive impact: you directly shape how global supply chains run.
  • Strong culture: fast-moving, collaborative, quality-driven.
  • Remote-first & flexible: work from anywhere, on your schedule.
  • Tons of customer love: we’re growing because our product genuinely changes how distributors work.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
demand generationgrowth marketingcampaign managementmulti-channel programsemail marketingsearch marketingsocial media marketingdisplay advertisingretargetingcopywriting
Soft skills
analytical mindsettest-and-learn mindsetcommunication skillsself-motivatedproactivecollaborativeability to work in fast-paced environment