VP Global Marketing Strategy

CANAL+ Polska

Join STUDIOCANAL's Global Marketing team overseeing international film marketing strategy and execution. Collaborate with filmmakers and manage budgets for film releases.

Posted 7/11/2026full-timeIssy-les-Moulineaux • 🇫🇷 FranceLeadWebsite

About the role

Key responsibilities & impact

You will join the Global Marketing & Distribution team dedicated to new films and will report directly to the SVP Global Marketing Strategy, based in Paris.
Assess the marketing potential and positioning of your films ahead of production approval ("greenlight"), based on scripts.
Lead campaign research and analysis to guide the overall marketing strategy: select and brief research agencies, define key objectives, then share, interpret and discuss main findings with the team and stakeholders.
Develop and coordinate the international marketing strategy for STUDIOCANAL productions.
Oversee the overall strategy for your films within the Global Marketing team.
Collaborate with directors, producers and international sales agents to present marketing plans, share progress and secure necessary approvals.
Work closely with the International Sales team during commercial launches and film markets.
Liaise with all STUDIOCANAL subsidiaries.
Identify, share and roll out best marketing initiatives where relevant.
Manage the international marketing budget for your films.

Requirements

What you’ll need

Significant experience (at least 8 years) in marketing within a studio, platform, media group or agency.
Proven experience on English-language film campaigns with international distribution.
Strong knowledge of the film industry in France and internationally.
Experience in digital marketing, media planning or franchise management is a plus.
Excellent analytical skills and proficiency with Excel.
Highly organized, autonomous and able to manage multiple projects simultaneously.
Ability to develop creative ideas and identify new marketing opportunities.
Excellent written and verbal communication skills in French and English.
Team player with the ability to collaborate with international stakeholders.
Strong passion for cinema and television series.

Benefits

Comp & perks

CANAL+ employee subscription to enjoy our content.
Advance screenings of films and series in our in-house cinema.
Visits to our sets and opportunities to participate in our shows.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketing StrategyCampaign ResearchMedia PlanningBudget ManagementProject ManagementCreative DevelopmentAnalytical ProficiencyExcel ProficiencyFranchise ManagementMarket Analysis

Soft Skills

CollaborationOrganizationAutonomyCommunicationTeam Player