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Sales Development Representative
Camping WorldSales Development Representative at Good Sam Enterprises responsible for outbound prospecting and lead generation. Collaborating closely with the Business Development team to grow partner channel opportunities and maintain CRM discipline.
Posted 6/19/2026full-timeEnglewood • Colorado, Illinois • 🇺🇸 United StatesJuniorMid-Level💰 $23 - $28 per hourWebsite
Tech Stack
Tools & technologiesApollo
About the role
Key responsibilities & impact- Outbound Prospecting & Lead Generation (50% of Time)
- Identify and research prospective B2B partner accounts across target verticals — including fleet operators, outdoor recreation companies, employer benefit programs, associations, financial institutions, and roadside-adjacent service providers
- Execute high-volume, high-quality outbound outreach via phone, email, LinkedIn, and other channels — personalizing messaging to each prospect's business context and potential partnership fit
- Develop and refine outreach sequences and messaging in collaboration with the Director, Business Development — continuously testing and improving open rates, response rates, and conversion to conversation
- Follow up persistently and professionally with prospects across multiple touchpoints — maintaining momentum without being intrusive
- Stay current on industry trends, competitive landscape, and emerging partner opportunity types to identify new prospecting angles and target segments
- Lead Qualification & Pipeline Handoff (25% of Time)
- Conduct initial discovery conversations with prospective partners — assessing fit across key criteria including business model, customer base, volume potential, and interest in offering Good Sam products or services
- Ask smart, structured questions to uncover each prospect's pain points, goals, and decision-making process — gathering enough information to enable a strong AE handoff
- Qualify leads against defined criteria established by the Director, Business Development — ensuring only high-quality, well-researched opportunities are passed to the Account Executive
- Schedule and coordinate discovery calls and introductory meetings between qualified prospects and the Account Executive — providing full context and a warm, professional handoff
- Maintain clear handoff documentation in HubSpot — including prospect background, key contacts, qualification notes, and next steps
- CRM Management & Reporting (15% of Time)
- Maintain a clean, accurate, and up-to-date prospect database in HubSpot — logging all outreach activity, call notes, email correspondence, and qualification status consistently and in real time
- Track personal performance metrics daily — including outreach volume, connection rates, conversations held, and meetings booked — proactively flagging gaps and adjusting activity levels as needed
- Deliver weekly activity and pipeline reports to the Director, Business Development — summarizing outreach performance, qualified leads generated, and any emerging patterns or market signals
- Contribute to ongoing refinement of the ideal partner profile and targeting criteria based on what is and is not converting in the prospecting process
- Market Intelligence & Team Collaboration (10% of Time)
- Share real-time market intelligence with the Director, Business Development and Account Executive — surfacing prospect objections, competitive insights, industry trends, and new opportunity categories observed through prospecting activity
- Participate in regular team meetings, pipeline reviews, and coaching sessions — bringing prepared updates on prospecting activity, challenges, and learnings
- Collaborate with the Product Development team as needed to build a working understanding of Good Sam's product portfolio and how different products map to different partner types and use cases
- Support trade show preparation and attendance as needed — representing Good Sam professionally and generating new prospect conversations at industry events
Requirements
What you’ll need- 0-2 years of sales, business development, or lead generation experience; demonstrated interest in a B2B sales career
- Comfortable with high-volume outbound prospecting — phone calls, cold emails, LinkedIn outreach — and resilient in the face of rejection
- Strong verbal and written communication skills — clear, professional, and personalized in every interaction
- Highly organized and detail-oriented — able to manage a large prospect list, track multiple simultaneous outreach sequences, and keep CRM records consistently up to date
- Curious and coachable — eager to learn Good Sam's product portfolio, partner channel models, and sales methodology
- Proficient in HubSpot or comparable CRM platforms; familiarity with sales engagement tools (e.g., Salesloft, Outreach, Apollo) a plus
- Comfortable operating in a fast-paced, high-growth environment where processes are still being built
- Self-starter who takes ownership of their metrics and proactively looks for ways to improve performance
- Proficient in Microsoft Office Suite — Word, Excel, PowerPoint
- Up to 10% travel required — trade shows and team events
- Genuine interest in the RV, outdoor recreation, or automotive industry a strong plus
Benefits
Comp & perks- Paid Time Off
- 401(k)
- Employee Assistance Program
- Good Sam Roadside Assistance
- Discounts
- Paid parental leave (if eligibility is met)
- Tuition Reimbursement (if eligibility is met)
- On the job training opportunities
- Comprehensive benefit package including medical, dental, vision and more!
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationoutbound prospectingCRM managementsales methodologydata trackingmarket intelligencediscovery conversationspipeline reportingperformance metricsoutreach sequences
Soft Skills
communication skillsorganizational skillsdetail-orientedcuriositycoachabilityresilienceself-starterprofessionalismcollaborationadaptability