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Campbell's

Director, Commerce Marketing – Grocery

Campbell's

Director, Commerce Marketing for Campbell's iconic brands driving omni-commerce strategy, fostering customer partnerships, and leading integrated commerce initiatives.

Posted 6/4/2026full-timeRemote • Ohio • 🇺🇸 United StatesLead💰 $144,400 - $207,600 per yearWebsite

About the role

Key responsibilities & impact
  • Shape and accelerate the future of omni-commerce for iconic Campbell’s brands across Grocery and Emerging Channels
  • Drive sustainable growth across in-store and online through modality format integration and marketing message cohesion at all shopper/consumer touchpoints
  • Build trust-based, strategic customer partnerships that unlock joint value and long-term growth
  • Influence internal strategy through deep customer insight, category leadership, and commercial expertise
  • Lead strategic relationships with major omni-channel retail partners, serving as the primary point of contact and trusted advisor
  • Drive Joint Business Planning (JBP) grounded in customer insights, category leadership, and brand priorities
  • Build and execute integrated commerce strategies connecting in-store activation, digital shelf excellence, retail media, and shopper marketing
  • Partner with omni marketing teams to deliver cohesive omni-channel activation with a strong focus on digital commerce acceleration
  • Collaborate with sales, brand, insights, and marketing teams to design and activate customer-specific programs that drive incremental growth
  • Analyze customer and category trends to identify growth opportunities and risks
  • Manage omni marketing investments to maximize ROI and align with Campbell’s overall commercial strategy
  • Partner closely with category management to deliver compelling insights and thought leadership to customers
  • Deliver annual revenue, profit, and share objectives across assigned customers
  • Lead, coach, and develop two direct reports and manage agency support resources

Requirements

What you’ll need
  • 8+ years of experience in e-commerce or omni-channel strategy with required customer-facing experience
  • Proven success managing large retail or digital accounts with significant revenue responsibility
  • Strong analytical and financial acumen with the ability to translate data into actionable insights
  • Deep knowledge of omni-channel retail dynamics and customer-specific strategy development
  • Excellent communication, negotiation, and relationship-building skills
  • Demonstrated ability to work cross-functionally and influence in a matrixed CPG organization
  • Experience delivering revenue, profit, and share objectives

Benefits

Comp & perks
  • Medical, dental insurance
  • Short and long-term disability insurance
  • Life insurance (for individual, families, and domestic partners)
  • Matching 401(k) plan with immediate vesting
  • Unlimited sick time
  • Paid time off and holiday pay
  • Free access to the fitness center (if in WHQ)
  • On-site day care (operated by Bright Horizons)
  • Company store access
  • Employee donation matching program up to $1,500 annually
  • Variety of Employee Resource Groups (ERGs) to support employees

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
e-commerce strategyomni-channel strategyJoint Business Planningdata analysisfinancial acumencategory leadershipdigital commerceretail mediashopper marketingcustomer insights
Soft Skills
communicationnegotiationrelationship-buildingcross-functional collaborationinfluencingcoachingstrategic thinkingtrust-buildingleadershipproblem-solving