Product Marketing Manager – Science

Cambium Learning Group

Product Marketing Manager responsible for go-to-market strategies and supporting launches of Science products. Involves collaboration across teams including Sales, Customer Success, and Product Management.

Posted 6/26/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Owns go-to-market strategy for Science products and supports major launches across our portfolio.
Develop and execute go‑to‑market (GTM) plans; builds compelling positioning, pricing, and bundling strategies.
Drive sales enablement and customer communications.
Develop and refine product positioning, value propositions, and key differentiators using voice‑of‑customer (VOC), market, competitive, and product research.
Conduct ongoing research into competitor offerings, market trends, and customer needs within the U.S. K-12 education space.
Create and maintain enablement tools (e.g., messaging guides, pitch decks, demo scripts, playbooks, one‑pagers, battlecards, FAQs).
Define and lead annual product marketing plan for assigned products or portfolio.
Collaborate with Lifecycle Marketing, UX, Product Management, and Product Marketing on monthly communication strategies that aid user experience.
Partner with Growth & Demand to support campaign planning and strategy.

Requirements

What you’ll need

BA/BS in marketing, business, communications, or related experience.
3–5+ years in product marketing, marketing, or product management (K-12 education technology and K-12 Science knowledge highly preferred).
Demonstrated ability to develop and execute GTM strategies and collaborate effectively across functions.
Strong written and verbal communication; ability to translate complex product and research data into clear, audience‑focused messaging.
Highly organized and detail‑oriented with strong project management skills; comfortable in fast‑paced environments.
Proficiency in Microsoft Office (Word, Excel, PowerPoint), Microsoft Teams; familiarity with project management tools and analytics (CRM, Pendo, dashboards, AI tools).

Benefits

Comp & perks

Remote First approach
Reimbursement to help cover the cost of setting up your home or remote office

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

go-to-market strategyproduct marketingsales enablementproduct positioningvalue propositionsmarket researchcompetitive analysisproject management

Soft Skills

strong written communicationstrong verbal communicationorganizational skillsdetail-orientedcollaborationaudience-focused messaging