Senior Product Marketing Manager
DexCare
GTM Tools and Systems Enablement Manager
Cambium Learning Group
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
Tableau
About the role
- Serve as the Subject Matter Expert (SME) and owner of systems and process training, including Salesforce, quoting tools, HighSpot, Tableau, and other GTM platforms.
- Design and deliver training strategies for onboarding, everboarding, and system rollouts, ensuring alignment with GTM priorities and release timelines.
- Create engaging and effective training content in multiple formats (asynchronous courses, live workshops, toolkits, quick-reference guides).
- Embed into team huddles and shadow workflows to identify system pain points and deliver just-in-time coaching and optimization.
- Ensure effective HighSpot usage by training and coaching GTM teams, supporting sales reps and marketing in leveraging content engagement data to inform strategy and optimize workflows.
- Partner with Sales Operations, Product, Revenue leadership, Operations, and Data and Analytics to align system training with GTM priorities, data accuracy standards, and compliance requirements.
- Own communications for system changes, updates, and releases, delivering timely, clear, and business-relevant messaging.
- Track and analyze the impact of training and system adoption using dashboards, KPIs, and system usage data; report enablement impact and recommend refinements.
- Maintain ongoing operating rhythms to review training uptake, system compliance, and field feedback loops.
- Manage enablement tools and systems, including Highspot and Docebo LMS, to ensure training content is up-to-date, accessible, and effective; support upkeep of playbooks, guides, and knowledge bases.
Requirements
- Bachelor’s degree required.
- 4–6 years of experience in sales enablement, sales operations training, or related systems/process enablement roles, preferably in SaaS or K–12.
- Demonstrated expertise in Salesforce, quoting tools, HighSpot, and data/reporting platforms (e.g., Tableau).
- Proven instructional design background with the ability to simplify technical processes into actionable learning for field teams.
- Skilled in developing asynchronous training in tools such as Articulate 360, Rise, or Storyline.
- Exceptional organizational skills with proven ability to manage multiple initiatives in fast-paced environments.
- Excellent interpersonal and communication skills; confident in presenting to groups and collaborating cross-functionally.
- Proactive problem solver who anticipates adoption challenges and provides innovative solutions.
- Must reside in USA (Location: Fully remote, reside in USA).
- Reliable internet connection through a cable or fiber-optic broadband service with minimum speeds of 10 Mbps download and 5 Mbps upload.
- Expected to actively participate in video-based interviews during recruiting process and ongoing virtual meetings with camera on.
Benefits
- Remote First approach gives employees flexibility and trust to balance work and life.
- Reimbursement to help cover the cost of setting up your home or remote office (Remote-First benefits).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SalesforceHighSpotTableauinstructional designasynchronous trainingArticulate 360RiseStorylinedata reportingKPI tracking
Soft skills
organizational skillsinterpersonal skillscommunication skillsproblem solvingcollaborationpresentation skillscoachingtraining developmentadaptabilitytime management
