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Senior Manager, Communications
CALSTARTSenior Manager, Communications leading public relations and strategic communications for CALSTART’s mission-driven initiatives. Focus on clean transportation technology deployment and policy progress.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
communications planningcontent creationmedia relationsstorytellingdigital strategyevent planninganalytics monitoringKPI developmentwritingediting
Soft Skills
collaborationproblem-solvingproactive mindsetinfluence without authorityadaptabilityrelationship buildingcommunicationcreativityattention to detailleadership
Tools & Technologies
PPTsocial media platformswebsite content managementemail marketing toolsanalytics toolsmedia monitoring toolsproject management softwaredesign softwareCRM systemscontent distribution platforms
Industry Keywords
public relationscommunicationsnonprofit sectorclean transportationautomotive industrypolicy initiativesstakeholder engagementmedia coveragebrand messagingdonor communications
About the role
Key responsibilities & impact- Develop and implement an integrated communications plan aligning with CALSTART’s mission, programs, and policy initiatives.
- Establish and maintain a consistent brand voice and messaging for CALSTART and each program/initiative, ensuring alignment across all channels.
- Serve as a thought partner to program leads and policy teams to translate technical objectives into compelling, funder- and stakeholder-ready narratives.
- Proactively secure media coverage across national, trade, regional, and digital outlets; build and maintain strong relationships with journalists and editors.
- Prepare press materials, talking points, op-eds, policy briefs, and briefing documents for leadership.
- Manage media inquiries, coach spokespeople, and arrange interviews or events as needed.
- Own creation of high-quality content (press releases, blog posts, newsletters, annual reports, impact dashboards, case studies, capability briefs).
- Oversee design and production of multi-channel assets (PPTs, fact sheets, social media, website content) in collaboration with internal teams and external vendors.
- Lead storytelling for program successes, pilots, deployments, policy wins, and research findings.
- In conjunction with the web team, develop digital strategy for web presence on CALSTART.org that furthers the mission of the organization
- In collaboration with Integrated Marketing teams, develop strategies for social media engagement and email marketing that amplify our messages, and extend our reach.
- Monitor analytics, measure impact and adjust tactics to improve reach, engagement and message pull through.
- Plan and execute events, briefings, roundtables, and webinars that connect CALSTART with policymakers, funders, industry partners, and other stakeholders.
- Prepare senior leadership for appearances and briefings; represent CALSTART at external events when appropriate.
- Coordinate with a small but mighty communications team and cross-functional partners.
- Roll up your sleeves to contribute directly to writing, editing, and project execution while fostering collaboration across departments.
- Develop and track KPIs for communications performance (media impressions, share of voice, website traffic, campaign engagement, donor/partner awareness).
- Ensure compliance with donor communications policies and appropriate disclosure for funded programs.
Requirements
What you’ll need- Bachelor’s degree required; Master’s degree in Communications, Public Affairs, Journalism, Marketing, or a related field preferred.
- 7–10+ years in communications, public relations, or related roles; experience in automotive, clean transportation, or nonprofit sectors strongly preferred.
- Experience promoting policy initiatives as part of a broad communications portfolio at the Federal, State or Local level required.
- Exemplary writing and storytelling ability with a demonstrated portfolio of high-quality materials (press materials, op-eds, reports, briefs).
- Strong media relations instincts; proven success securing coverage and managing crises.
- Ability to translate technical topics into clear, accessible messaging for diverse audiences.
- Comfortable working in a fast-paced, mission-driven environment; proactive, problem-solving mindset; hands-on “do-it Senior Manager, Communications
- Collaborative by nature with the ability to work cross-functionally and influence without formal authority.
Benefits
Comp & perks- 100% company paid comprehensive health benefits for Medical, Dental, Vision, Short Term Disability, Long Term Disability and Life Insurance
- Retirement plan with generous company contributions
- FSA for Health and Dependent Care
- 3 weeks of vacation time in the first year of employment
- 11 paid company holidays
- paid sick time
- paid family leave
- more!