Cafeyn

B2B Sales Manager

Cafeyn

full-time

Posted on:

Location Type: Hybrid

Location: Paris • France

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Job Level

SeniorLead

About the role

  • Manage, coach, and develop the B2B Sales & Account Management team (7 people)
  • Set clear objectives, territories/vertical ownership, and KPIs
  • Build a performance-driven culture with regular 1:1s, pipeline reviews, and skill development
  • Ensure strong collaboration between Sales and Account Management to drive renewals, upsells, and cross-sells
  • Improve retention, contract renewals, and average contract value over time
  • Deliver annual B2B revenue growth in line with budget, balancing new sales and renewals/upsells
  • Refine Cafeyn’s B2B value proposition versus competitors
  • Ensure consistent messaging, pricing logic, and packaging across all B2B verticals
  • Work closely with Product, Content, Finance, Legal, and Ops to ensure deals are sellable, profitable, and deliverable
  • Ensure strong CRM discipline: every opportunity clearly qualified, staged, valued, and with next steps documented

Requirements

  • 8+ years of experience in B2B Sales / Business Development, ideally in digital media, SaaS, content, or platform businesses
  • Proven experience managing and scaling a Sales team, including Business Developers and Account Managers
  • Strong track record of closing complex B2B deals with multiple stakeholders (procurement, legal, HR, CSR, IT, etc.)
  • Solid experience with annual contracts, renewals, and upsell strategies
  • Strong command of pipeline management, forecasting, and CRM discipline (HubSpot, Salesforce, or equivalent)
  • Ability to combine hands-on senior BD execution with team leadership
  • Clear understanding of pricing, margins, and deal profitability
  • Excellent communication and leadership skills; able to influence internally and externally
  • Fluent in French and English; additional languages are a plus
Benefits
  • We provide a Swile card for your meal vouchers
  • Sidecare health insurance
  • Mobility package to reimburse your transport subscription
  • Partnership with Wellpass that gives you access to fitness classes and wellness activities
  • Access to our mental health platform teale, where you can book appointments with your psychologist or monitor your mental health
  • Work remotely two days per week
  • We provide you with a VIP code for Cafeyn, giving you unlimited access to all content on our platform
  • We organize four office meet-ups per year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B SalesBusiness DevelopmentSales ManagementPipeline ManagementForecastingContract RenewalsUpsell StrategiesDeal ProfitabilityComplex B2B Deals
Soft Skills
CoachingLeadershipCommunicationCollaborationInfluencingPerformance ManagementObjective SettingSkill DevelopmentTeam Development