Cafeyn

Founding Sales – Germany

Cafeyn

full-time

Posted on:

Location Type: Hybrid

Location: Berlin • Germany

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About the role

  • You will join the B2B team and report directly to the Chief Business Officer.
  • You will be responsible for developing Cafeyn’s B2B offerings in the DACH market across multiple verticals, such as employee benefits / corporate benefits, education, libraries, and enterprise.
  • Refine and localize Cafeyn’s B2B value proposition for the German DACH market.
  • Own and lead the full sales cycle end-to-end: negotiate with multiple stakeholders (HR, Procurement, Legal, Management), drive pricing, contract terms and commercial structure, and bring contracts to signature with high autonomy and responsibility.
  • Contribute to vertical expertise by gathering market analysis, competitive intelligence, and best practices to refine our playbooks and go-to-market approach.
  • Work cross-functionally with Finance, Legal, Product and Marketing teams to structure deals and align execution.

Requirements

  • 6+ years of experience in B2B sales / business development, ideally in digital media, SaaS, subscription platforms, content or technology companies.
  • Proven track record of closing complex B2B deals involving multiple stakeholders (HR / People & Culture / Benefits teams, Procurement, Legal, Management, IT).
  • Strong experience managing the full sales cycle from lead generation to contract signing.
  • Solid knowledge of pipeline management, qualification frameworks and CRM discipline (HubSpot, Salesforce or equivalent).
  • Clear understanding of pricing, margins, contract structures and profitability in a B2B subscription or licensing environment.
  • Excellent communication and presentation skills to effectively articulate Cafeyn’s value proposition.
  • Fluent in German and English; additional European languages are a strong advantage.
  • Entrepreneurial mindset: proactive, resilient and results-oriented, with a collaborative spirit and passion for digital media and technology.
  • Strong sense of ownership and accountability, with potential to develop into a Country Lead / DACH Lead role as the business grows.
Benefits
  • Access to our mental health platform Teale, where you can book appointments with psychologists or monitor your mental wellbeing.
  • Two days per week remote work allowed.
  • We provide a VIP code for Cafeyn granting you unlimited access to all content on our platform.
  • We organize four in-office meetups per year.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B salesbusiness developmentpipeline managementcontract negotiationCRM disciplinepricing structuresmarginsprofitabilitylead generationclosing complex deals
Soft Skills
communication skillspresentation skillsentrepreneurial mindsetproactiveresilientresults-orientedcollaborative spiritownershipaccountability