Caesars Entertainment

Vice President, Brand Strategy and Marketing

Caesars Entertainment

full-time

Posted on:

Location Type: Remote

Location: New JerseyUnited States

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Salary

💰 $200,000 - $225,000 per year

Job Level

Tech Stack

About the role

  • Oversee a collection of digital-first brands- Caesars Sportsbook®, Caesars Palace Online Casino®, William Hill®, World Series of Poker®, Horseshoe Online Casino®, and Tropicana Online®.
  • Build and maintain clear brand foundations: positioning, visual identity, voice, and enduring creative platforms.
  • Translate business strategy into culturally relevant, insight-led marketing initiatives that drive affinity, engagement, and commercial results.
  • Build annual strategic marketing plans in partnership with business and creative leaders.
  • Develop sharp, insight-driven briefs that clearly articulate the challenge and spark world-class creative thinking.
  • Lead internal teams and agencies to deliver powerful, full funnel content across paid, owned, and earned channels.
  • Ensure the brand’s ethos is consistently expressed across every guest touchpoint.
  • Guide creatives and producers to think boldly and move with speed while reinforcing excellence, collaboration, and accountability.
  • Partner closely with cross-functional stakeholders to ensure unified storytelling across all consumer touch points.
  • Turn major cultural and brand-owned moments into opportunities for breakthrough storytelling and commercial success.
  • Create partnerships with tastemakers, entertainers, athletes, and creators who can amplify relevance and expand reach.

Requirements

  • 10+ years of senior marketing leadership with a track record of revitalizing heritage brands and building culture-driving campaigns, activations, and partnerships.
  • A portfolio demonstrating exceptional strategic thinking and creative excellence.
  • Proven ability to translate consumer insights into compelling opportunities and inspiring briefs.
  • A natural storyteller who communicates ideas with clarity, precision, and energy.
  • A leader who elevates creative work through thoughtful, motivating feedback.
  • Ability to operate seamlessly between high-level brand vision and hands-on execution.
  • A balanced, open, and analytical mindset-you connect business, product, and brand strategy to generate true insight.
  • Strong influence and alignment-building skills across a matrixed organization.
  • Demonstrated experience mentoring, developing, and inspiring multi-disciplinary teams.
  • A builder’s mentality-improving processes, elevating standards, and creating systems that unlock great work at scale.
  • A steady, optimistic, collaborative approach, especially in high-velocity environments.
Benefits
  • medical, vision, and dental insurance
  • life insurance
  • disability insurance
  • a 401(k)-matching program
  • paid Flexible Time Off
  • paid company holidays
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
strategic marketingbrand positioningcreative platformsinsight-driven marketingcontent creationcampaign developmentconsumer insightsstorytellingportfolio managementpartnership development
Soft Skills
leadershipcommunicationcollaborationanalytical mindsetinfluence buildingmentoringcreative feedbackoptimismadaptabilityproblem-solving