Bynder

Senior Marketing Manager – Customer Expansion

Bynder

full-time

Posted on:

Location Type: Hybrid

Location: Boston • Massachusetts • United States

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Salary

💰 $110,000 - $130,000 per year

Job Level

Senior

About the role

  • Define and lead the customer expansion event strategy aligned with customer marketing, account management, and revenue goals.
  • Shape a cohesive global event portfolio that enhances adoption, showcases value realization, and supports multi-product expansion.
  • Own outcomes tied to customer retention, expansion pipeline influence, product adoption, and executive engagement.
  • Build event experiences that elevate customer advocacy, deepen relationships, and reinforce strategic partnership with key accounts.
  • Lead large-scale and high-touch customer events, ensuring high-quality execution and measurable business value.

Requirements

  • Extensive experience leading customer-focused events in B2B or enterprise environments
  • Proven ability to influence senior executives, customers, and cross-functional stakeholders
  • Strong competency in event communications, content strategy, and customer engagement
  • Demonstrated ability to manage complex budgets, vendors, and global programs
  • Exceptional interpersonal, strategic planning, and decision-making skills.
Benefits
  • Bynder Love guiding support and growth
  • Culture celebrating diversity and inclusion
  • Commitment to continuous education and improvement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills
interpersonal skillsstrategic planningdecision-makinginfluencecustomer engagementevent communicationscontent strategy