Construction Equipment Sales Professional

Butler Machinery

Sales Professional promoting construction equipment solutions and building client relationships at Butler Machinery. Focus on new business and customer support within assigned territory.

Posted 5/20/2026full-timeMinot • North Dakota • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Introduce new customers to Butler Machinery and promote its products.
Build and maintain strong personal relationships with customers focusing on long-term mutual growth by becoming their primary point-of-contact at the dealership.
Promote and sell new and used Heavy equipment as well as our rental equipment solutions.
Deliver and demonstrate equipment features/benefits and communicate their value to customers in the field or in a remote setting.
Inspect and appraise potential equipment trade-ins.
Provide customers with real solutions to meet their needs based on your understanding of how our products and services bring value to their operation.
Provide world class customer service.
Promote Butler’s product support offerings, including parts and service.
Build customer loyalty by following up on service or parts transactions, ensuring all inquiries are addressed in a timely manner.
Participate in and contribute to training and obtain required vendor certifications as requested.
Meet with your coworkers and management to present and overcome obstacles, learn new skills and grow professionally.
Maintain accurate customer and equipment population information in our systems.
Completes and processes all documentation and paperwork.
Be guided by Butler’s mission statement and core values in everything you do.

Requirements

What you’ll need

Knowledge of or willingness to learn local producer practices and Construction industry
Previous sales experience and knowledge of heavy equipment preferred
Knowledge of CAT and related/competitive product lines preferred
Ability to understand and communicate basic financing with customers
Computer experience with Microsoft Office
Excellent self-motivation and personal accountability
Good verbal and written communication skills
Strong organizational skills
Ability to work evening and weekend hours as needed
Must have and maintain a clean driving record
CDL is preferred

Benefits

Comp & perks

Company vehicle benefit– You will be provided a company vehicle that will include all payments, insurance, gas for all driving needs (work or personal), and repairs
Company provided cell phone
Guaranteed base salary, plus commissions.
Generous retirement plan with 10% guaranteed and up to 5% discretionary provided by the company annually once eligibility is met, with no minimum required contributions out of your pocket.
Self-Driven schedule
Training and development opportunities
Maternity / Paternity Benefits
Paid Time Off (PTO)
Employer contribution up to $1,300/year to Health Savings Account
Employee Assistance Program (EAP) – including Health Coaching
SmartDollar – employer paid financial planning program
Legal Shield/ID Shield products
Voluntary Benefit options - Cancer Insurance/Accident/Hospitalization

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

sales experienceheavy equipment knowledgeCAT product knowledgefinancing communication

Soft Skills

self-motivationpersonal accountabilityverbal communicationwritten communicationorganizational skills

Certifications

CDL