Trend & Packaging Designer

Burlington Helping Burlington

Trend & Packaging Designer creating innovative packaging solutions for Burlington's private label brands. Collaborating with the Creative Director to develop cohesive brand identities and packaging systems.

Posted 7/11/2026full-timeKingsbury • New York • 🇺🇸 United StatesMid-LevelSenior💰 $80,000 - $105,000 per yearWebsite

About the role

Key responsibilities & impact

The Trend & Packaging Designer is responsible for creating best-in-class trend development and packaging solutions that elevate Burlington's private label brands across Beauty, Home, and additional categories.
This role supports the Creative Director in developing cohesive brand identities, packaging systems, and trend-driven creative that strengthen brand perception, improve in-store navigation, and deliver an elevated customer experience across more than 1,000 stores.
This designer will contribute to the development of brand identities, logos, packaging layouts, visual systems, structural packaging considerations, photography direction, copy placement, production-ready artwork, and trend storytelling.
They will play a key role in identifying emerging consumer, fashion, beauty, and lifestyle trends and translating those insights into commercially viable packaging graphics, prints, patterns, and visual assets that vendors can successfully execute in production.
Design branding and packaging for multiple private label brands, from concept through production.
Develop brand identities, including logos, typography, color palettes, packaging architecture, and visual systems.
Translate brand strategy and emerging consumer trends into compelling packaging, graphics, patterns, color stories, and other original visual assets.
Research trends across beauty, home, fashion, retail, and consumer culture, transforming insights into distinctive, ownable creative.
Create packaging that balances strong shelf impact, brand consistency, seasonal relevance, merchant objectives, and production requirements.
Develop layouts, typography, color systems, imagery, iconography, and claims that align with Burlington's brand standards.
Build scalable packaging systems across SKUs, product types, and categories while maintaining consistency and accuracy.
Prepare production-ready mechanical artwork, ensuring compliance with dielines, print specifications, regulatory requirements, and vendor standards.
Collaborate with merchants and product development to validate product information, sizing, and legal requirements.
Partner with Merchandising, Imports/Sourcing, Legal, Production, and the Creative Director to deliver successful trend development and packaging solutions.
Communicate design intent clearly through presentations, mood boards, creative direction, and production guidance.
Work with domestic and overseas vendors during artwork development, proofing, press checks, and production to maintain design quality and feasibility.
Produce accurate mechanical files and manufacturable artwork across a variety of print methods, materials, finishes, and substrates.
Review proofs, color, materials, and finishes to ensure final packaging meets brand and production standards.
Partner with Production on photography, retouching, asset management, and file delivery while proactively contributing creative ideas and process improvements.
Manage multiple projects simultaneously while meeting deadlines and creative milestones.
Maintain organized files, version control, and project documentation.
Continuously improve workflow efficiency through strong communication and collaboration across cross-functional teams.

Requirements

What you’ll need

Bachelor’s degree in Liberal Arts, Marketing, Communications, or Graphic Design preferred
5–10 years of experience in branding, packaging design, or consumer product design
Strong experience designing retail packaging for beauty, home, lifestyle, fashion, or consumer products.
An exceptional portfolio demonstrating:
- Brand identity design
- Packaging systems
- Logo design
- Typography
- Trend translation
- Graphic pattern development
- Production-ready artwork
Demonstrated ability to interpret consumer and design trends into original, commercially successful creative.
Strong understanding of color, typography, composition, material finishes, and print production.
Experience developing artwork that balances trend relevance with long-term brand ownership.
Experience working directly with overseas production vendors is preferred.
Excellent presentation skills with the ability to communicate design rationale and creative strategy.
Highly organized with exceptional attention to detail and ability to manage multiple projects simultaneously.
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Acrobat Pro).
Familiarity with dielines, printing techniques, materials, finishes, sustainability considerations, and vendor requirements.

Benefits

Comp & perks

medical, dental and vision coverage
life and disability insurance
paid time off
paid holidays
401(k) plan
competitive wages
flexible hours
associate discount
training and development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Packaging DesignGraphic Pattern DevelopmentTypographyColor TheoryPrint ProductionMaterial FinishesDielinesCompositionArtwork DevelopmentConsumer Trend Analysis

Soft Skills

Excellent Presentation SkillsStrong CommunicationHighly OrganizedAttention to DetailProject Management