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About the role
Key responsibilities & impact- Execute copy briefs across all brand channels and assets, packaging, product descriptions, performance ads, email campaigns, making sure every word earns its place.
- Bring ideas to the table proactively. A great brief is a starting point, not a ceiling.
- Be a guardian of the BURGA tone of voice. If it sounds like it could belong to anyone else, it's not ready.
- Partner with the creative, design, and marketing teams to bring campaigns to life with copy that works as hard as the visuals.
- Write performance-driven copy that converts, hooks, CTAs, ad headlines, without ever sacrificing the brand's voice for a cheap click.
- Stay close to our customers: what they want, how they talk, what makes them stop and pay attention.
- Stay sharp on trends in culture, fashion, and advertising, and bring that intelligence into every brief.
Requirements
What you’ll need- 2+ years of copywriting experience, whether in an agency, in-house team, or on the brand side.
- Experience in fashion, lifestyle, or a fast-moving D2C brand is a strong advantage.
- Native-level English with exceptional writing skills, strong attention to detail, and sharp creative instincts.
- A solid understanding of copywriting principles, customer psychology, and the role research plays in creating effective copy.
- An appreciation for both sides of the craft: building distinctive brand voices and creating performance-driven copy that delivers results.
- The ability to think beyond the line itself, considering the strategy, customer behaviour, and business objectives behind every piece of work.
- A portfolio that demonstrates range across brand and performance copy, ideally showcasing both.
- A proactive, reliable, and direct approach to work, combined with the ability to ask thoughtful questions, take initiative, and elevate the quality of work around them.
- A genuine interest in fashion, culture, and evolving consumer trends.
- A strong sense of ownership, with the ability to identify opportunities, improve briefs, and contribute beyond the original scope to achieve better outcomes.
Benefits
Comp & perks- Epic Team-Buildings: Enjoy team-building activities, including our all-talked-about Summer Fest and Christmas parties.
- Annual Workation: Pack your laptop and join us for an epic workation that blends work and play, recharging your batteries and sparking creativity.
- Invest in Your Growth: Every team member receives an annual 650 EUR learning & development budget to spend on courses, conferences, books, certifications, coaching, or team training. Your growth is our priority.
- Birthday Treat: Enjoy a free day off on your birthday.
- Exclusive Vouchers and Free BURGA Goodies: Enjoy exclusive discounts and free BURGA products - perks of being part of our team.
- Health Insurance: Take care of your health and well-being by using the perk of our private health insurance (after 6 months).
- Extra Days off: The longer you’re with us, the more time you get to unwind - earn an extra day of vacation for every year with us.
- Pleasant Workplace Environment: Work in a joyful space with occasional Friday team lunches, pet-friendly offices, and regular visits to our Kaunas and Vilnius locations.
- Flexible Working Arrangements: Embrace a hybrid work model or take advantage of personal workations.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingperformance-driven copycustomer psychologybrand voice developmentad headlinesCTAscopy briefswriting skillsattention to detailresearch in copywriting
Soft Skills
proactive approachreliabilityinitiativecreative instinctsthoughtful questioningownershipcollaborationstrategic thinkingadaptabilitycommunication
