User Acquisition Manager

Bumble Inc.

User Acquisition Manager driving user registrations through digital marketing campaigns for Bumble and Badoo. Collaborating with teams to enhance user acquisition strategy across various media channels.

Posted 4/24/2026full-timeAustin • New York, Texas • 🇺🇸 United StatesJuniorMid-Level💰 $95,000 - $120,000 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Be responsible for planning, buying, and optimising user acquisition campaigns across various paid social, paid search, and programmatic channels (Tiktok, Meta, Google Ads, etc)
Analyze the effectiveness of campaigns across multiple channels and geos, optimizing campaign and creative performance to meet KPIs
Work closely with our Growth Creative team to introduce new ad creatives, collaborate on creative strategy, and help develop breakthrough creative ideas to draw in new users
Help launch and guide user acquisition in new, exploratory markets and channels using competitive and market intelligence
Responsible for producing reports and presentations, including daily pacing and tracking against plan and providing insightful commentary and recommendations
Proactively contribute to team meetings, team initiatives, and knowledge sharing

Requirements

What you’ll need

2-5 years of proven experience in performance marketing / user acquisition using channels such as Google UAC, Apple Search Ads, Facebook, Snapchat & TikTok
Strong analytical skills with an ability to make data-driven decisions
You are comfortable with numbers and have a passion for processing and analyzing data
Experience leveraging acquisition channels to drive revenue and/or user acquisition growth
Strong Excel and analytical skills are required, SQL is a plus
Experience working in a distributed team across different geographies
Knowledge of the digital marketing channels, and up-to-date on privacy/attribution challenges in the industry
You are comfortable working to meet deadlines and targets
Direct experience with analytics and attribution solutions and exposure to data visualization/BI tools

Benefits

Comp & perks

Health insurance
Flexible work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

performance marketinguser acquisitiondata analysisGoogle UACApple Search AdsFacebook AdsSnapchat AdsTikTok AdsSQLExcel

Soft Skills

analytical skillsdata-driven decision makingteam collaborationcommunicationdeadline managementcreativityinsight generationknowledge sharinginitiativeadaptability