Associate Director, Media Planning

Bully Pulpit International

Associate Director, Media Planning developing and executing media strategies for clients at Bully Pulpit International. Leading campaign implementation and team collaboration for innovative media approaches.

Posted 7/16/2026full-timeWashington • District of Columbia, Washington • 🇺🇸 United StatesSenior💰 $100,000 - $110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital media strategy and campaign management, with a strong focus on data-driven decision-making and performance analysis. Capable of fostering collaborative relationships and effectively communicating complex media strategies to diverse stakeholders.

Highest-signal resume keywords

Digital Media StrategyCampaign ManagementAnalytical ThinkingMicrosoft Excel ProficiencyMedia Consumption Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Media StrategyCampaign ManagementDirect-IO BuyingData AnalysisPerformance AnalysisBudget TrackingAdvertising PlanningResearch SkillsProcess DevelopmentOptimization

Soft Skills

Organizational SkillsAttention to DetailProblem SolvingCommunication SkillsCollaboration

Tools & Technologies

GWIComscoreDatoramaGoogle AnalyticsTableauMicrosoft ExcelGoogle Sheets

Industry Keywords

Digital MediaAdvertisingCorporate ReputationPublic AffairsPolitical ClientsNon-ProfitAdvocacySocial Impact

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Act as a core contributor to team priorities, effectively communicating strategic value to the media team
Help develop, articulate, and evangelize agency-wide departmental view on media strategy, emerging tactics, and technical execution
Conduct deep-dive media, industry, or company research to develop accurate, innovative advertising and marketing plans
Independently run mid-spend clients and advertising campaigns from inception to completion
Regularly present sophisticated media strategies, performance insights, and campaign reporting directly to clients
Develop comprehensive, data-backed media plans aligning with client objectives, collaborating with Client/Account Leads
Lead end-to-end campaign implementation, managing execution, optimization, and analysis across platforms
Proactively identify and develop new processes to streamline communication and execution of media plans
Foster collaborative relationships across client and internal specialty teams

Requirements

What you’ll need

6–9 years of relevant work experience in digital media strategy, planning, and direct-IO buying (agency experience preferred)
Proven track record of independently running campaigns for corporate reputation, public affairs, and/or political clients
Enthusiasm for Democratic/progressive politics and excitement to work alongside our non-profit, advocacy, and corporate social impact clients in addition to larger, corporate reputation accounts
Advanced analytical thinking capabilities, with strong hands-on experience utilizing media consumption tools (e.g. GWI, Comscore) and business intelligence/dashboard software (e.g. Datorama, Google Analytics, or Tableau)
Demonstrated ability to quickly learn and navigate new digital systems, emerging media tech, and specialized proprietary tools with minimal downtime
Expert-level proficiency in Microsoft Excel and Google Sheets for budget tracking, performance analysis, and data manipulation
Exceptional organizational skills, rigorous attention to detail, and a demonstrated ability to manage multiple high-stakes projects simultaneously
A readiness to work independently, think big, solve complex problems creatively, and scale leadership capabilities rapidly within a fast-paced environment

Benefits

Comp & perks

100% company-paid medical, dental, and vision insurance
401(k) program with employer match up to 4%
Generous time off for vacation
$50 monthly phone reimbursement
Unlimited sick time
16 weeks of paid leave for new parents