Marketing Analytics Manager

Bully Pulpit International

Marketing Analytics Manager analyzing media measurement projects and expanding advertising analysis for Bully Pulpit International. Managing data workflows and mentoring team members in a hybrid role.

Posted 7/14/2026full-timeWashington • District of Columbia, Washington • 🇺🇸 United StatesMid-LevelSenior💰 $75,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in data analytics and digital advertising, with a strong focus on managing complex data sets and delivering actionable insights. Proficient in utilizing advanced statistical concepts and tools to enhance marketing strategies and reporting.

Highest-signal resume keywords

Data AnalyticsDigital AdvertisingStatistical KnowledgeProject ManagementAdTech Methodologies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data ReportingAudience OnboardingConversion TrackingData CleaningStatistical AnalysisPerformance BenchmarkingETL ProcessData VisualizationProgramming LanguagesAutomated Workflows

Soft Skills

Critical ThinkingMentorshipCommunicationProblem SolvingCollaboration

Tools & Technologies

DatoramaSuperMetricsTableauMonday.comSlackAsanaLiveRamp

Industry Keywords

Marketing ScienceMulti Touch AttributionIdentity GraphsClient AnalyticsData-Heavy Projects

Tech Stack

Tools & technologies

ETLPythonTableau

About the role

Key responsibilities & impact

Manage data, analytics, and reporting workflows for paid media campaigns, including reporting dashboard setup, QA, and troubleshooting.
Strategically implement website analytics and conversion tracking.
Execute audience onboarding and activation for paid media campaigns.
Own functional areas of data reporting (e.g., Datorama ETL process, performance benchmarks) and/or substantial client analytics projects.
Use statistical knowledge & critical thinking to generate accurate and actionable insights.
Attend and lead meetings and calls with vendors, internal teams, and clients.
Share and contribute to the agency’s strategic approach to media reporting and measurement.
Create clean, professional visuals that make advanced technical concepts easy for non-technical audiences to understand.
Pay close attention to platform releases, new ad tech, and emerging tools, assessing how they fit into BPI’s stack and making recommendations for broader team adoption.
Directly manage Marketing Analytics fellows and provide mentorship to Marketing Analysts and Senior Marketing Analysts.
Assist in training team members on marketing analytics processes and the agency's analytics/AdTech technology stack.

Requirements

What you’ll need

3-5 years of demonstrated experience in data analytics, digital advertising, or marketing science.
Knowledge of advanced statistical concepts and experience with their applications.
Demonstrated capacity to prioritize and manage multiple large, data-heavy client projects concurrently.
Experience with project management tools like Monday.com, Slack, or Asana
Experience cleaning, standardizing, and evaluating the quality of large, complex data sets to drive critical decision-making processes.
Exposure to or experience with specialized data tools, automated workflows, or programming languages (e.g., R packages, Python, Datorama, SuperMetrics, Tableau, LiveRamp).
Familiarity with AdTech methodologies (e.g. multi touch attribution, identity graphs, etc.)
Demonstrated ability to explain advanced concepts to a diverse set of stakeholders with a wide range of technical comfort and capabilities.
Motivated to solve complex problems on behalf of a diverse client roster, from progressive political organizations and non-profits to Fortune 500 companies

Benefits

Comp & perks

100% company-paid medical, dental, and vision insurance
401(k) program with employer match up to 4%
Generous time off for vacation
$50 monthly phone reimbursement
Unlimited sick time
16 weeks of paid leave for new parents