GTM Engineer

Built

GTM Engineer at Built Technologies focusing on systems and campaigns to drive lender pipeline and revenue. Transforming real estate financing through AI-powered solutions and operational excellence.

Posted 6/8/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $150,000 per yearWebsite

Tech Stack

Tools & technologies

GoSQL

About the role

Key responsibilities & impact

Own end-to-end campaign execution for the lender business in HubSpot, including email, lifecycle, nurture, paid ads, routing, and lead management programs
Build, launch, measure, and optimize campaigns based on performance and pipeline impact
Own day-to-day operation and optimization of the GTM tech stack (HubSpot, Clay, AirOps, Lemlist)
Build and maintain lead scoring models, routing logic, lifecycle stages, and SLAs
Ensure data quality, attribution accuracy, and system reliability across GTM systems
Partner closely with Marketing, Sales and Product Marketing to operationalize GTM strategy into execution
Design, improve, build and maintain automated workflows using tools like n8n, Lemlist, Clay, and AirOps
Build AI-powered enrichment, outbound, and intent-detection pipelines
Rapidly prototype, test, and iterate on GTM experiments to improve conversion and efficiency
Own marketing attribution, pipeline analytics, and GTM performance reporting
Build and maintain dashboards and automated reporting pipelines (Salesforce, HubSpot, Sheets, Looker or similar)
Create playbooks, SOPs, and documentation for GTM systems, campaigns, and workflows
Train and enable Marketing and Revenue teams on tools, processes, and best practices
Establish guardrails and operating models to ensure adoption, consistency, and trust in GTM systems
Act as the internal owner for 'how we run Marketing GTM'

Requirements

What you’ll need

5+ years in Marketing Ops, Revenue Ops, or Go-To-Market / Growth Engineering roles
Hands-on experience executing and optimizing campaigns end-to-end in HubSpot
Strong experience with GTM automation and enrichment tools (Clay, AirOps, n8n, or similar)
Salesforce proficiency (reports, dashboards, data structure)
Strong API and integration experience across GTM systems
Analytical fluency (SQL, advanced spreadsheets, or both)
Strong systems thinking and ownership mindset — you own outcomes, not just tools
Comfort operating without a fully defined playbook
Travel up to 20%

Benefits

Comp & perks

Health insurance
401k with match and expedited vesting [US ONLY]
Uncapped vacation [US ONLY]
Learning Grant program to support ongoing professional development
Robust compensation package, including equity in the form of stock options

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

campaign executionlead scoring modelsdata qualityattribution accuracypipeline analyticsSQLadvanced spreadsheetsAPI integrationautomated workflowsGTM performance reporting

Soft Skills

systems thinkingownership mindsetanalytical fluencyadaptabilitycollaborationtrainingdocumentationprocess improvementproblem-solvingcommunication