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Product Marketing Manager
BuildertrendProduct Marketing Manager at Buildertrend shaping product launches and customer outcomes in the construction industry. Collaborating across teams to enhance messaging and drive success.
Posted 6/26/2026full-timeOmaha • New York • 🇺🇸 United StatesMid-LevelSenior💰 $80,000 - $120,000 per yearWebsite
About the role
Key responsibilities & impact- Lead go-to-market planning and execution for product and feature launches in a specific product area, driving alignment across product, sales, marketing, and customer success
- Collaborate cross-functionally with product, sales, marketing, and customer success to bring customer and market insights into launch strategies and messaging
- Craft messaging and positioning that translates product capabilities into customer value, highlights what makes Buildertrend different, and translates to pipeline and revenue growth for the sales and CS teams
- Build sales enablement tools and content that support productive customer conversations and business growth
- Drive feature adoption through content, campaigns, and resources that help customers understand what's new, why it matters to them, and how to get value from it
- Become a platform subject matter expert in specific areas of Buildertrend, including our AI-powered capabilities, and help internal and external audiences understand what we're building and why it matters
- Develop thought leadership and competitive content that builds Buildertrend's credibility and reflects how deeply we understand the construction industry and where it's going
- Embrace using AI as a tool to enhance your work, while remaining open to learning, applying critical thinking, and owning the quality of your final work
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Communications, or related field
- 3+ years of Product Marketing experience in a B2B SaaS company required
- Previous construction tech experience is a plus!
- Experience launching products or features, and delivering high-quality work in a timely manner
- A portfolio of launch work, messaging, sales materials, or other Product Marketing output you can speak to and are proud of
- Ability to create clear, differentiated messaging for diverse audiences
- Experience building sales enablement content that drives adoption and business results
- Excellent communication, presentation and storytelling skills
Benefits
Comp & perks- Exceptional health packages, including medical, dental, and vision coverage, plus life insurance and short- and long-term disability benefits
- A 401(k) plan with Buildertrend matching contributions to help you plan for the future
- Generous paid time off, 11 paid holidays, plus personal days to make sure you have time to recharge
- Parental leave and paid sabbaticals to support you during life’s big moments
- Wellness program and onsite fitness center to keep you feeling your best
- Opportunities for hybrid or remote work to give you the flexibility you need
- Technology reimbursement to help cover costs for the tech you need to do your job from home
- Free daily lunches when you're at our HQ office, plus monthly events to connect with your team
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Product MarketingSales EnablementMessagingMarket InsightsFeature LaunchAI-powered CapabilitiesContent DevelopmentCompetitive AnalysisB2B SaaSConstruction Technology
Soft Skills
CommunicationPresentationStorytellingCritical ThinkingCollaborationAlignmentCreativityAdaptabilityLeadershipCustomer Focus
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Communications