Senior Channel Manager
Brunswick Corporation
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $100,900 - $160,800 per year
Job Level
Senior
Tech Stack
Tableau
About the role
- Serve as the liaison to the business ensuring that the Center of Excellence is prioritizing the business needs, feeding the business channel insights and guiding the business in their decision-making.
- Operate as the primary representative to the business on Amazon channel enablement activities and day-to-day channel activations.
- Contribute to the development and execution of marketing strategies tailored to specialty retail channels, ensuring alignment with broader business objectives.
- Create the merchandising strategy by brand, providing direction on content prioritization, launch priorities and promotional support in collaboration with the Division Channel team, Digital Shelf and Performance Marketing teams.
- Work closely with the Division and Performance Marketing teams to plan and execute advertising campaigns, promotions, and brand awareness initiatives to drive sales growth.
- Monitor key performance metrics, analyze sales trends, and generate reports to provide actionable insights that improve profitability and efficiency.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 5-10 years of experience in retail e-commerce, preferably with Amazon
- Strong understanding of digital merchandising and product content management.
- Proficient in data analysis and reporting tools.
- Excellent organizational and project management skills.
- Ability to work cross-functionally and manage multiple priorities.
- Strong communication skills and attention to detail.
- Excellent presentation skills.
- Experience working within or supporting a COE or similar cross-functional marketing initiative.
- Familiarity with Amazon Advertising tools and strategies
- Proficiency in content management systems (CMS) and product information management (PIM) platforms.
- Knowledge of retail media networks and how they integrate with broader marketing strategies.
- Strong analytical skills with experience using BI tools (e.g., Tableau, Power BI) to visualize and communicate performance insights.
- Understanding of e-commerce compliance standards and experience managing partner compliance programs.
- Ability to thrive in a fast-paced, evolving environment with a proactive and solution-oriented mindset.
- Experience using Stackline, Pacvue or similar in managing Amazon or eCommerce channel.
Benefits
- medical
- dental
- vision
- paid vacation
- 401k (up to 4% match)
- Health Savings Account (with company contribution)
- well-being program
- product purchase discounts and much more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisdigital merchandisingproduct content managementproject managementanalytical skillse-commerce complianceadvertising campaign executionmerchandising strategyperformance metrics monitoringreport generation
Soft skills
organizational skillscross-functional collaborationcommunication skillsattention to detailpresentation skillsproactive mindsetsolution-oriented mindsetability to manage multiple prioritiesexperience in fast-paced environmentsinsight generation
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications